After spending over $100K in Facebook Ads to exclusively fill webinars, I have come to realize that there are 6 important factors to keep in mind to maximize your return on ad spends.
What You Will Learn In This Podcast
- How to create a checklist even before you start running ads
- How to design a robust lead webinar magnet
- How to craft a clearly defined lead flow for maximum conversions
- The right campaign ad structure using Campaign Budget Optimisation (CBO)
- What metrics to measure?
- 5 ways to optimize your Facebook ad campaign for better webinar conversions
The above are the 6 factors that can either make or break your Facebook Ad spends.
Resources Mentioned In Podcast
- Business Manager – This is where you create a business account on Facebook
- ClickFunnels – This is my favourite landing page system
- ConvertKit – This is my favourite email marketing system
- GetResponse – This is a highly recommended email system for starters
- ManyChat – This is the chatbot system that I use with my Facebook page
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