If you want to attract the right quality leads and customers, you need to look beyond just the lead magnet and design your marketing funnel. In this podcast, I share 12 different ways you can attract better quality leads and convert them into paying customers.

If this podcast inspired you, please drop a 5-star review on Apple or Spotify.

What you will learn in this podcast?

Why it's important to think beyond lead magnets?
What are the 4 stages to attract quality leads and customers?
What are the 12 different ways to attract quality leads and customers?
siddharth rajsekar
siddharth rajsekar

India's Most Impactful Webinar

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Sidz is a college drop-out, "musician turned digital geek", a spiritually grounded minimalist, father of 2, and husband of a loving wife. He founded the Internet Lifestyle Hub in 2018 to fix the education and employment system for good. Currently, he is helping over 20,000+ coaches, teachers, and experts digitize their knowledge. He’s an international best-selling author of the book You Can Coach and is on a mission to help 1,000,000 people live a lifestyle of freedom!

    49 replies to "12 Ways To Attract Quality Leads & Customers"

    • Vivek

      #ILHDEEPLEARNER
      How do you attract quality Leads?
      Its not just about the lead magnet but its about designing the funnel. There are 4 stages of the funnel
      1. Attract or awareness
      2. Interest
      3. Desire
      4. Action
      AIDA Funnel
      Top 3 things to increase your awareness, interest, desire and action
      12 ways to attract and convert quality leads on the basis of AIDA concept
      1. Direct Sales Process: drive traffic to LP and sell the low ticket product
      2. Book Launch to a mini course or paid webinar or consultation
      3. Messenger Class format: delivering content on whatsapp and nurturing your audience and sales them your product or service.
      4. Free Webinar Funnel: every week 2 webinars, give 90 mins of value and offer your product at the end.
      5. Paid Webinar Format: higher show up rate
      6. Automated Webinar
      7. High Ticket Consulting Model
      8. Live Seminar Funnel: 5-6 hours of seminar,
      9. Live Bootcamp Funnel: 2-3 days intensive workshop
      10. Multi Speaker Summit:
      11. Quiz Funnel: a self evaluate quiz.
      12. Hybrid Funnel: mix & Match the above 11 funnels ex webinar & high ticket

    • Ashvin Sonagara

      4 stages of funnel Creation to attract more quality leads thru AIDA formula

      1) Attraction stage
      2) Interest stage
      3) Desire stage
      4) Action Stage

      12 ways to attract more quality leads:

      1) Direct sales process
      2) book launch funnel
      3) messenger format
      4) Free webinar
      5) paid webinar
      6) automated webinar
      7) high ticket consulting
      8) live seminar
      9) live boot camp
      10) multi speaker summit
      11) quiz funnel
      12) hybrid whole thing

      #ilhdeeplearner

    • Balan

      12 Different Funnel Ideas
      It is about designing the funnel to attract right customers- STAGES: AIDA ….attract, interest, desire, action…..develop strategies for each stage.
      1) Direct sale process: drive traffic – land up in website – get details of the customer – they go through details of the product and buy….it could be e-book,mini course etc.,
      2) Book launch funnel: drive traffic, give free chapters from your book, invite them for a paid webinar or they will buy a mini course, free consultation, paid consultation.
      3) Messenger format: nurturing the audience within a whatsapp group or a telegram group for 3-4 days and brief them about the high ticket course, consultation on the last day.
      4) Free webinar: 90 minutes of value and offer them the product. Webinar title should be catchy.
      5) Paid webinar: rs 99 or rs 199. This will have a much show up rate
      6) Automated webinar : catchy title, catchy content….can run 24×7.
      7) High ticket consulting model: 1-1 consulting deal and make them buy a high ticket value product.
      8) Live seminar funnel: longer duration of 3-4 hours like a boot camp. Will fetch better quality leads.
      9) Live boot camp funnel: it can of 2-3 days duration.
      10) Multi speaker summit: collaborate with like-minded speakers in the same space. Deliver value content of 15-20 minutes and invite them for a free webinar.
      11) Quiz funnel : based on the response, give them the feedback and segment them into groups and offer them the products.
      12) Hybrid ( mix and match ) the above ideas.

    • Sumesh Chhabria

      It’s never about the lead magnet 🧲

      Awareness – Interest – Attract – Action

      12 Ways to attract quality Leads :-

      1. Direct Sales Process.
      2. Through a Messenger.
      3. Book Launch Funnel.
      4. A free Webinar with Catchy Title.
      5. Paid Webinar Format.
      6. Automated Webinars.
      7. One to One Consulting format.
      8. Live Bootcamp.
      9. Live Seminar.
      10. Multi Speaker Summits.
      11. Quiz Funnel.
      12. Hybrid all these ideas.

      #IlhFamily
      #IlhDeepLearner

    • Harsha Midathala

      #ILHDEEPLEARNER
      #ilhdeeplearner
      #ilhfamily

      How to attract Quality Leads.

      It is never about the lead magnet it’s about designing the funnel the right way.

      Different stages:

      AIDA Concept

      1. Attraction – Awareness

      2. Interest

      3. Desire

      4. Action

      12 different ways

      1. Direct Sales Process

      2. Book Launch Funnel

      3. Messenger Class Format

      4. Free Webinar Funnel

      5. Paid Webinar Format

      6. Automated Webinar

      7. High Ticket Consulting Model

      8. Live Seminar Format

      9. Live Boot Camp Funnel

      10. Multi Speaker Summit

      11. Quiz Funnel

      12. Mix and Match the above ideas.

    • Sunilpshatty

      #ILHDeeplearners

      Thank you Sidz
      12 Ways to generate quality leads and customers
      To Generate Quality leads its just not about the lead magnet, redesign the entire lead funnel,
      12 different funnel ideas which will generate quality leads which convert
      How to attract quality leads ,there are four stages – AIDA Concept
      1)Attract/Awareness
      2)Interest
      3)Desire
      4)Action
      These are the Four stage concept for foundation for quality lead generation
      And 12 different ways to generate quality leads are
      1)Direct Selling
      2)Book launch funnel
      3)Messenger class ( What’s app Group or Telegram Group )
      4)Free Webinar
      5)Paid Webinar
      6)Automated Webinar
      7)High Ticket Consulting or 121 Consulting
      8)Live seminars ,Long Duration 5 to 6 hours
      9)Live Boot camp it can be 2 or 3 days
      10)Multi speaker summit
      11)Quiz funnel –a self evaluate quiz
      12)Hybrid Funnel ,
      Thank you sidz for sharing these valuable Information on Generation of quality leads

      #ILHDeeplearners

    • praful C Varma

      #ILHDeeplearners

      Today’s podcast is all about 12 ways to attract quality leads and customers

      Freedom business podcast

      Designing the funnel
      #Attraction Stage
      #Interested Stage
      #Desired stage
      #Action stage
      A-I-D-A
      1.Through the direct sales process.
      2.Book lunch funnel.
      3.Through the messenger class model.
      4.Free webinar funnel .
      5.Paid webinar format.
      6.Automated webinar.(24X7)
      7.High Ticket consulting_ Paid or Free.
      8.Live seminar for longer in duration like boot camp.
      9Live boot camp for 3 days. higher chances to sell high value products.
      10.Multi speaker summit .like branding through association.
      11.Quiz funnel .Qualification based funnel .
      12.Hybrid the whole thing .

    • Firdous Guffor Misgar

      #ILH 👪
      # ILH DEEP LEARNER
      12 Ways To Attract Quality Leads &
      Customer
      AIDA
      A : Awareness
      B : Interst stage
      C : Desire stage
      D : Action stage
      01 : Direct sales process
      02 : Book launch funnel
      03 : Messenger class format
      04 : Free webinar funnel
      05 : Paid webinar format
      06 : Automated webinar
      07 : High ticket consulting model
      08 : Live seminar funnel
      09 : Live boot camp funnel
      10 : Multiple speaker summit
      11 : Quiz funnel
      12 : Hybrid the whole thing

    • ADITHYA RAM

      #ILHDEEPLEARNER #ILHCOMMUNITY #ILHMEMBER

      Thank you so much 🙏 for making yet another wonderful podcast sir . Below are my learnings and thoughts from this podcast 🎙️ :

      🔹It’s not about lead magnet (ofcourse it’s important) but it is about designing the funnel to attract right customers 🙎 . So in a marketing funnel there are 4 stages 👇

      1) ATTRACT OR AWARENESS STAGE
      2) INTEREST
      3) DESIRE
      4) ACTION

      🔹 It’s AIDA Concept , Once you know the foundation of this concept clearly then your next step is 👇

      🔸12 Ways To Attract Quality Leads And Customers🔸

      1️⃣ DIRECT SALES PROCESS 🎯
      2️⃣ BOOK LAUNCH FUNNEL 📕
      3️⃣ THROUGH MESSENGER 🗨️
      4️⃣ THROUGH FREE WEBINAR 🚀
      5️⃣ THROUGH PAID WEBINAR 💸
      6️⃣ FROM AUTOMATED WEBINAR 🖥️
      7️⃣ HIGH TICKET CONSULTATION 💶
      8️⃣ LIVE SESSIONS (OFFLINE) 🎤 – 3 to 4 hrs
      9️⃣ LIVE PROGRAM – 3 to 4 days 🤵‍♂️
      🔟 MULTI SPEAKER SUMMIT 👬
      1️⃣1️⃣ THROUGH A QUIZ FUNNEL ❓
      1️⃣2️⃣ THE COMBINATION OF ALL ABOVE (MIX THOSE ABOVE FUNNELS) 🔁

      So These are the 12 ways or ideas if you can implement any one of those or may be more than one , You can attract quality leads and customers that can help your business grow 📈 .

    • Debasmita Basu

      Thank you Siddharth

      Biggest Takeaways-

      4 stages of funnel Creation to attract better quality leads .
      Designing the Funnel on the basis of AIDA Formula

      1) Attraction stage
      2) Interest stage
      3) Desire stage
      4) Action Stage

      12 different ways to attract more quality leads:

      1) Direct sales process,-
      2) Book launch funnel- Name and Email ,Mini Course .
      3) Messenger format- Private Group , Create Landing Page.
      4) Free webinar – Catchy Title , with Solving the Problem.
      5) Paid webinar- Rs 99/ to Rs 199/
      6) Automated webinar
      7) High ticket consulting
      8) lLve Seminar
      9) Live Boot Camp- Lots of Worksheet
      10) Multi Speaker Summit- Branding Association
      11) Quiz funnel- Instagram, LinkedIn Qualification based Quiz Funnel
      12) Hybrid whole thing- Fill up Form , 1 to 1 Consultation.

      Mix and Match the Sale Funnels to get better lead .

      #ilhdeeplearner
      #ilhfamily

    • Meenu Chaurasiya

      #ilhdeeplearner

      🔥🔥🔥How do you attract quality Leads🔥🔥🔥

      Its never about lead magnet … The key is designing funnel …..

      4 stage of funnel ….AIDA concept
      1. Attract or awareness
      2. Interest
      3. Desire
      4. Action

      Top 3 things to increase your awareness, interest, desire and action
      12 ways to attract and convert quality leads on the basis of AIDA concept

      1. Direct Sales Process: drive traffic to LP and sell the low ticket product

      2. Book Launch to a mini course or paid webinar or consultation… Free chapter in a exchange of name and email I’d .. Of lead

      3. Messenger Class format: delivering content on whatsapp and nurturing your audience and sales them your product or service…. Whatsapp class format.. 99 to 499 rupees class for 3 to 4 or 5 days class

      4. Free Webinar Funnel: every week 2 webinars, give 90 mins of value and offer your product at the end… Free webinar … Less show up rate ….

      5. Paid Webinar Format: higher show up rate…. Quality audience

      6. Automated Webinar:: not require at initial launch ….. You must have done 500 webinar …master the art of webinar selling ….then use automated its magical

      7. High Ticket Consulting Model

      8. Live Seminar Funnel: 5-6 hours of seminar,……. Or entire Day…..

      9. Live Bootcamp Funnel: 2-3 days intensive workshop ….

      10. Multi Speaker Summit: let’s say you collaborate with other people with same industry …. And you do it together …cross pollinating ….

      11. Quiz Funnel: a self evaluate quiz….it will reduce acquisition cost ….

      12. Hybrid Funnel: mix & Match the above 11 funnels ex webinar & high ticket.. Mixing all the above 11 as per your credential and your need ….

      Mix and match … These format to impact more and more people on planet

      Happy learning ….

    • Vijay Acharya

      12 different ways you can attract better quality leads and convert them into paying customers.
      Why it’s important to think beyond lead magnets?
      What are the 4 stages to attract quality leads and customers?
      What are the 12 different ways to attract quality leads and customers?
      To generate quality leads it’s just not about the lead magnet you need to design the funnel
      First stage is attraction Stage, Interest stage, desire stage, action stage(AIDA Concept)
      Top three things you can do to increase your Awareness.
      Top three things you can do to increase your Arouse more Interest.
      Top three things you can do to increase your Increase Desire.
      Top three things you can do to increase your Action.

      1. Direct sales paid or organic direct traffic process they give name and E-mail, they go and buy your product if you are able to solve through a direct product.
      2. Free chapter from a book, or ship a book(E-Book)
      3. Messenger class format nurturing a WhatsApp private paid group. Then sell them through webinars.
      4. Free webinar 90min of value.
      5. Paid Webinar much higher show-up rate because they have transacted
      6. Automated webinar can run 24×7. Generate sales.
      7. High ticket consulting model
      8. Live seminar model
      9. Live Boot camp model
      10. Multi-speaker summit. Blast to your email list. Branding through association. Invite them to your webinar.
      11. Quiz seminar you profile them based on answers you sell a different product. Reduce acquisition cost per lead.
      12. Free webinar ask them to fill up application 1-1 high ticket closing. Mixing book launch and give link to charged boot camp in the boot camp you can sell of a much higher value.

      #ilhfamily #ilhdeeplearner

    • Yugandhar

      #ILHDEEPLEARNER
      #ILHFAMILY
      #ILH
      How do attract quality leads. It is not about lead magnet, it is redesign entire funnel itself.
      It is how to design the funnel to attract right kind of customers. There are four stages of marketing funnels.
      Stage one is Attraction.
      Stage two is Interest.
      Stage three is Desire.
      Stage four is Action.
      This is foundation to build funnel. Following are the 12 ways to attract quality leads from this AIDA( Attraction, Interest, Desire and Action) concept.

       Direct sales process
       Book launch funnel
       Messenger format
       Free Webinar
       Paid Webinar
       Automated Webinar
       High ticket consulting
       Live seminar
       Live boot camp
       Multi speaker summit
       Quiz funnel
       The Hybrid Funnel: mix and match above funnels

    • Samir

      –12 Ways to attract Quality Leads & Customers—

      Design the funnel to attract the right kind of people.

      4 stages of the marketing funnel

      A. Attract (A)
      B. Interest (I)
      C. Desire (D)
      D. Action (A)

      12 different ways
      1. Direct Sales Process (Drive Paid/ Organic traffic to your Website)
      2. Book Launching Process
      3. Messenger class Format (e.g Whatsapp class model)
      4. Free Webinar funnel
      5. Paid Webinar format
      6. Automated Webinar
      7. High ticket consulting model
      8. Live seminar funnel
      9. Live Bootcamp
      10. Multispeaker summit
      11. Quiz funnel
      12. Hybrid these whole things

      #ILHDEEPLEARNER

    • shweta Pandey

      WOW….. This is one of the best Podcast for generating better business. Monetizing our business is equally important for all of us to stay motivated.
      my learnings include:-
      Attracting quality leads made easier by 4 stages (AIDA)
      Awareness
      Interest
      Desirability
      Action

      what all can we do achieve these steps?

      Drive traffic (paid or organic)
      Book launch – Freebies – Messenger classes – VIP Groups – Membership – free Webinars – 5 Paid Webinars – 6 Automated Webinars – 7 High ticket consulting – 8 Live seminar 9 Live bootcamp 10. Multi-speaker summit 11. Quiz funnel 12. Hybrid combination

      Know what problem you want to solve, higher are your chances of selling better as you can offer precise solution to your target audience.

    • Ravi Kishore

      #ILHDeepLearner
      Key-Takeaways
      • Designing the funnel to attract the right customer
      • 4 Stages to follow
      • Awareness
      • Interest
      • Desire Stage
      • Action

      • 12 ways to attract
      1. Direct Sales : Drive Traffic, website-name, email, subscribe -> webinar ->products
      2. Book Launch:
      3. Messenger Class Format : WhatsApp or Telegram Group -> Landing Page -> Buy a Ticket -> Paid Member group-> Invite your webinar then sell product
      4. Free Webinar : catchy title’s, catchy topic
      5. Paid Webinar format
      6. Automated Webinar
      7. Hight Ticket Consulting Model –
      8. Live Seminar like Boot Camp nearly 2-3 ours
      9. Live Boot Camp Model 4-5 days
      10. Multi Speaker Summit
      11. Quiz Funnel – Qualification
      12. Hybrid Model based on above 11 funnels

    • Reema Noor

      #ilhdeeplearner
      1)awareness or attract
      2)interest
      3)desire
      4) action
      (aida concept)
      12 ways
      1)drive traffic (organic or direct sale) problem and solution
      2)book (offer free chapter)
      3)messenger class (wa, telegram etc or page or group)
      4)free webinar(catchy title-problem and solution model)
      5)paid webinar
      6)automated webinar
      7)high ticket consulting (free and paid)
      8)live seminar (hours in a day)
      9)boot camp(2-3days)
      10)multi speaker summit
      11)quiz(selling based on the qualification or profile of client)
      12)hybrid(mix match)

    • Vikram suresh borse

      #ilhdeeplearner
      #ilhfamily
      It’s abt designing the funnels to attract the righr kind of customers .
      Marketing funnels_4 stages
      1 . Awareness
      2 . Interest
      3 . Desire
      4 . Action
      What are top 3 things to increase their awareness ?
      Design action plan according to that .
      What can you do to arouse their interest ?
      What can you do to inspire them to take action ?
      12 ways to attract quality leads _
      Through a direct sales process
      Drive traffic
      !
      Get name and email
      !
      They buy your product_ e_course/mini book
      2 . Book launch_ free chapter from your book
      3 . Messanger class format
      4 . A free webinar funnel_ 90 mts value
      More attractive the title more people will show up for webinar
      5 . Paid webinar format
      6 . Automated webinar funnel
      7 . Through high ticket consulting model
      8 . Live seminar funnel_ boot camp 1 day
      9 . Live boot camp funnel _ 3 days
      10 . Multi-speaker summit_ branding through association
      11 . Quiz funnel _qualification base funnel
      12 . Hybrid model _
      Combination – webinar and high ticket 1 to 1
      _ book launch and direct sale
      _automated webinar and boot camp

    • Prem

      #ILHDEEPLEARNER

      Use the AIDA strategy.
      Use different touch points, book chapter, whatsapp class, free webinars. Catchy titles and hold their attention in the webinar.
      Paid webinars invite a better show up.
      Automated webinars can also works.
      High ticket consulting where you can qualify the customer to a paid program
      Seminars and 3 day boot camp very hands on.
      Multi speaker summit.
      Quiz funnel, you can qualify them and give them the appropriate priced course
      Just in time webinars can lead into higher ticket sales.

      You need to try various means and anchor a few that bring you the quality leads. Lots can be seasonal and relate to the target audience. So this is not set in stone. The more you want automation, the more experience you need to have in direct interactions because you have no idea what people may ask or want.

    • Avril Quadros

      I’m on the go (in the hospital) as a friend is paralysed from the waist down with GBS so I can’t type out everything but all the 12 ways you have explained here has started the ideation process in my head!
      Great value as usual! Will see you tomorrow in the HACKATHON!

      • Siddharth Rajsekar

        Wishing your friend a speedy recovery, Avril. I’m glad you found this learning journey valuable.

    • Rahil Ahmed S

      Thank You Sidz Key takeaways:
      12 ways to attract quality leads and customers. Designing the funnel:
      1. attraction: awareness
      2. Interest stage
      3. Desire stage
      4. Action stage

      AIDA process as foundation

      What can you do to increase awareness, interest, desire, action.

      12 ways:

      1.Direct sales process:
      2.Book launch funnel: Give free chapter or free shipping. Later paid consultation/course.
      3.Through messenger format: Nurturing on a private group like WhatsApp -99 or 199 INR. End of 3-4 days invite to webinar and then sell
      4.Free webinar funnel: Give 90 mins of value and then offer your products or services.
      Title of webinar should be attractive it should show you are going to solve their problems.
      5. Paid webinar format 99 or 199 webinar.
      6. Automated webinar (catchy title and catchy topic)
      7. Through a high ticket consulting
      8. Live seminar funnel.(1 day)
      9. Live bootcamp funnel(3days)
      10. Multispeaker summit: Deliver value for 15-20 minutes.
      11. Quiz funnel: Self evaluate themselves, sell different products depending on quiz answers
      12. Hybrid all above by mix and match.(Webinar + 121) (Book launch + direct sales) (Webinar + Bootcamp+ high ticket)

    • Ananya Ohdedar

      Key Takeaways:

      It is not about lead magnet but it is about designing the funnel so that it can attract right customers.

      4 stages of designing funnel:

      1. Awareness Stage:- How to attract more people so that they can aware about you
      2. Interest Stage:- When you attract people they will have more interest about what you are saying
      3. Desire Stage:- In this stage you are creating desire about your product
      4. Action Stage:- Where actual transaction happens

      12 Ways
      ______

      1. Direct Sales (people directly buy low ticket product by visiting website)
      2. Book launch (one free chapter)
      3. Messenger class environment (attracting customers putting into whatsapp group to teach for 2-3 days through it before taking them to webinar)
      4. Free webinar funnel (90 minutes – maybe get not that much focused customers, more attractive title will attract more people)
      5. Paid webinar funnel (more focused people will show up)
      6. Automated webinar funnel
      7. High ticket consulting (by doing 121 session)
      8. Live seminar funnel (3-4 hours in a day or maximum 5-6 hours in a day)
      9. Live Bootcamp funnel (it is 3 day seminar and it is like an intensive workshop with lots of activities)
      10. Multi-speaker Summit
      11. Quiz funnel (by understanding the level of performance in quiz high quality and high ticket product can be sold)
      12. Hybrid funnel:- It is the combination of any 2 ways stated above

      Got some ideas… Thank you so much Sidz.

      # ILH Deep Learner

      • Siddharth Rajsekar

        Awesome, Great Insights, Ananya! I’m glad you found this learning journey valuable.

    • Ruby Yogi

      My learnings from this podcast…
      It is never really about the lead magnet that matters. what matters is the kind of customized effort that goes into each stage of the marketing funnel…
      There are 4 stages of the marketing funnel…
      1. Awareness stage: it is the cold market where people do not know anything about you or your product… they are by default not interested in your product… Hooking lines and words are hence needed in this stage I think…
      2. Interest generation: Once they are ready to stop and listen, interest build has to be done… Like what’s in it for them…
      3. Desire: After interest is generated, there needs to be a void which will create demand by the customer… this creation of demand can be done by reminding the customer of their desire…
      4. Action: the most important… after all the above stages are done… they need to come together into some buying action…

      In short, known as AIDA concept of marketing is to be supplemented with sales strategy… there are 12 ways to generate sales known as funnels which lead a customer into buying…
      1. Direct sale: Offering a product/ service straight-forward promising to solve some problem…
      2. Book launch funnel: If there is a book, offer a free chapter in exchange for an email id…, then make offer
      3. Social Media group: Invite customers into a private group and nurture them for 3-4 days then make an offer
      4. Free webinar funnel: needs a catchy title… but the problem with this funnel is the show-up rate is less. Psychology of people doesn’t appreciate/ value free things
      5. Paid webinar funnel: there are more serious cutomers in paid webinars… They show and participate better
      6. Automated webinar: Doesn’t require live engagement for selling the product…
      7. High-ticket consulting: Do a 1-2-1 session with a perspective client and then offer a product in the session…
      8. Live seminar: a full day or 3-4 hours long live session and offer the product at the end
      9. Live BootCamp: 3-day session engages the prospective client much better and so a high ticket can be sold here
      10. Multi-speaker summit: branding through association
      11. Quiz funnel: Make the prospective client participate in a quiz… Use the results to sell them a customized product based on their answers category…
      12. Hybrid sales funnel: this is the best of all the funnels. it integrates advantages of all the funnels as per the situation to generate maximum leads…
      Great learning! Did not know there is so much to learn about creating a sales funnel…

      #ilhfamily #deeplearner

    • Sunil Chaudhary

      AIDA concept is very famous concept

      Have strategy for each of these

      Arouse more interest
      Make them take action

      Free Book

      Invite to mini course

      Free consultation

      Messenger class format

      #ILHDeepLearner #ILH #CBS #CareerBuildingSchool #SunilChaudhary #ILHFamily

    • sridhar kinhal

      This is very interesting session that showcases 12 ways to attract Quality Leads And Customers rather than only Lead Magnet Approach , by actually Designing the different Lead funnels through Four stage approach called A.I.D.A :

      1. Awareness To Attract
      2. Interest Stage
      3. Desire Stage and
      4. Action stage

      We need to Engineer the above four stages meticulously by focusing on top three ideas for each of them .
      Twelve ways to attract Quality leads & Customers are not separate funnels but can be suitably modelled as Hybrid too !

      1. Direct Sales – for low ticket – by showing the path like traffic signal
      2. Book Launch Funnel- where one of the chapters of the book is shared free and from there lead to free webinar or Paid Webinar or Free Consultation
      3. Messenger Class Format- where the group is a paid member group – is nurtured for few days and then lead to webinars or automated webinars
      4. Free webinars -for 90 mins – there is need to have a catchy title as well as sustain interest during participation too
      5. Paid Webinar- which will have higher level show up as some stakes are already expended
      6. Automated Webinar : which run 24×7 and are ideal for around the globe audience
      7. High Ticket Paid 121 consulting which will eventually be closed with serious contenders
      8. Live Seminar funnel- 5-6 hours two day session -where we can build mutual trust and confidence
      9. Seminar- two day sessions for High Value Product, Higher conversion possible
      10. Multi-Speaker Summit- 15-20 mins each – Branding Through association/ partnering
      11. QUIZ funnel- ask questions – based on answers – lead the traffic to different category products
      12. HYBRID funnel – few of the above could be scrupulously mixed and matched to widen the target customer base – such as Book funnel plus mini course

      Sridhar Kinhal
      #ILHDEEPLEARNER
      #ILHFAMILY
      #KINHAL KONNECT

    • Janardan Kar

      #ilhfamily #ilhdeeplearner
      How to attract quality leads- AIDA
      Leads move from cold to warm stage through the stages of awareness, interested or inquisitiveness, desire, and action stage, when they take action and become clients.
      There are 12 ways, actually 11 ways and one is a combination of these 11 ways. These 11 ways could be broadly categorized into 4 groups.
      Gruop1- 1. Direct sale 2 Book launch 3. Messenger /WhatsApp 4. Quiz sale.
      Group2- 1. Free webinar 2. Paid webinar 3. Automated webinar
      Group3- 1 Live seminar 2 Bootcamp 3 Multi speaker Summit
      Group 4-1. High ticket consulting 2. hybrid model
      All these models have advantages and disadvantages and suitable in different situations for people.

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