Do you want to know what's the difference between typical coaching and digital coaching? In this podcast, I go deep into the 10 ways you can chart out a winning game plan for yourself.
What is covered in this episode?
Top 5 mistakes that coaches and trainers make
10 ways to chart out a winning game plan
The ultimate way to build a sustainable coaching business
76 replies to "10 Steps To Craft A Winning Digital Coaching Game Plan"
Digital coaching business has turned tables during the pandemic and has put a taught across individuals, as being locked up at home, offline business shut down,online coaching came as a rescue, making people adapt to new change and build skills, have global presence, giving way to new opportunities / employment as well ,many people require you for your expertise..take away from this podcsst is don’t be left behind the world is changing at faster pace…..
#ilhdeeplearner
What an amazing episode. Years of hard work and experience are contained in a few minutes.
Personally, I have realized that in order to win BIG in digital coaching, the only thing I have to immediately do is to become a BIG person. Every time I hear Sidz speaking on podcast/video it boosts my confidence.
Digital Coaching is a very responsible game. It’s not like a regular job, which you can change anytime if you don’t like it.
To succeed in Digital coaching, it requires real passion and hard work. This episode very clearly lists down all the mistakes that will automatically happen if we refuse to learn and I have personally experienced these mistakes on autopilot, such as expecting Quick Results, not getting adapted to core technology, and chasing money!!
The 10-Steps game plan defined in this podcast is real BIG stuff. I know I have to focus a lot on implementing the 10-ways as described in this podcast. I’m starting with the #1 Building a solid product in my niche and continue down to all the 10 ways.
This podcast has opened a new room of thoughts and strategies that are exciting to ponder upon.
Glad to be a part of the ILH community and a #ilhdeeplearner.
Thanks Sidz for sharing this Gold from your inner gold mine.
#ilhdeeplearner
5 Mistakes which We have not to do..
1. Money is only byproduct…You have to focus on Your Value you deliver into the Marketplace.
2. Keep Patience while Looking For Results…You have to Focus only on Your Journey…Goals are going to Complete automatically if Your Focus is on your Journey and here Processes…
3. You have to Adapt the Technological Skills.Most of us are not Very Tech Savvy but this is a Opportunity for all of You to Learn Technology also…It give you Confidence and Power when you get Some Achievement in which You are not Very Hands on..
4. Learning is a Lifelong Process.Keep Learning new Things…We are New Breed of Digital Teachers and Our Main Role is to Upgrade Ourself and to Pass on That Knowledge to our Community for thier Upgradation..
5. Follow and Adapt Successful and Rich People….Change is a Part of Life…We should always be rady to adapt change also to Grow in our Life..
10 Ways of Powerful Digital Business
1. Your Product should be Solid and Customer Centric…Product should be like which can give Results to Your Clients.
2. Don’t Ever Sell Products….Sell Membership to Make your Ireland of Digital Eco System
3. Always focus on Result of your Team Members…Product should not be just like a Information….Build 3 Level of Gamification Level to Keep Community ACTIVE and Responsive.
4. Your Offer should be like it cater Market Requirement, It contains Five C and 1-2-1 Should be there in the Initial Stage to understand Your Market Better.
5. You have to Work on Your Own Mindset , Skillset and Energy…
6. Organic Leads are good Source but Don’t Miss the Power of Facebook Advertisement
7. There should be a Code of Honour for Your Community…Communities should be made on Deep Value….
8. You have to Improve Yourself Everyday….Make 1% Change Everyday with the Previous Day…..Version 1 is Better than Version None….
9. Never take off your Profits into the Business…Keep Investing it In your Business to Get the Power of Compounding Benefit.
10. Always Focus on Student Centric….We have Visibility if our Students are Getting Results…So We have to do Everything possible steps to Add Value to our Community and Their Results….
Your Hard work will become the Success Stories of Your Future….Thanks for Wonderful Insights Sidz…
Can resonate with everything you said Sidz. The ocean of knowledge is so vast and deep that taking out gems of learnings on a continuous basis is the only way to grow… as you rightly said… no matter how well established we are, our learning should never stop. And your winning strategies are bang on… Its a pleasure to be a part of #ilhdeeplearner .
While there is no dearth of people who intimidate you by using heavy words that make things look so complicated, your simplification of tools and techniques adds all the comfort to our learning experience.
The 5 Learnings from the Mistakes that Most Digital Coaches make:
1. MONEY IS A byproduct of Value: Don’t build a business to simply earn money. Don’t chase money, Provide Value and money will follow.
Understand, Address & Solve the Problems of your target audience.
VCP Formula as Sidz calls it- Visibility, Credibility & then Profitability.
2. BE PATIENT: There may not be Quick results. Timelines and Results Vary from person to person depending on their skillsets & mindsets. Understand that this is a journey of transformation and so success doesn’t follow a timeline.
3. Speed of Adaption to Technology & Implementation: Being equipped with the technological skills of –
A. knowledge generation
B. traffic generation
C. list building
D. video marketing
E. funnels
are essential skills that one needs to have if they have to be successful as a Digital Coach.
4. Life Long Learner: Keep learning & updating your knowledge about the product that you are offering to your audience. When you’re not learning, you don’t really experiment with new ways of implementing that’s where the problem is.
5. Quick Adaption to the New Models of Implementation: Foresee what new models would probably come up and develop the speed of adaption.
For example, the coaches who were successful during the pandemic were those who quickly adapted to new technologies & quickly learned the nitty-gritty of digital coaching as against those who stuck to the old model of doing physical events and live shows.
10 STEPS TO CRAFTING A WINIING DIGITAL COACHING BUSINESS
1. Build a Solid Product: A product that doesn’t just offer the results but also the WOW experience to the customer. Remember it is –
A. About THEM and not about YOU.
B. Keep it SIMPLE
C. Give them the RESULTS in the shortest TIME.
If your PASSION solves a PROBLEM for a particular PERSONA, that becomes your PURPOSE
2. Sell it as membership and not as a product or a program:
Do NOT lead with CONTENT, Lead with COMMUNITY. Bring in a community angle by implementing levels of membership.
A. First level- all the principles and strategies.
B. The second level- all about tactical implementation, tactical knowledge.
C. The third one is where there’s refinement, Mastery and scaling for faster results.
3. Levels Of Gamification: Build three levels of gamification, an activity- based reward, milestone-based reward , and a superstar what really helps the audience to focus on achieving the goal rather than just consuming information. MAKE IT FUN!
4. Design an irresistible offer. — It has to be catered to what the market really wants and addresses all the pain points.
Your Offer should cover all 5Cs- Courses, Community, Coaching, Challenge and Certification.
5. WORK ON your ENERGY & MINDSET: YOUR VIBE attracts your TRIBE. Your energy is everything. Work on yourself every single day.
PERSONAL development and BUSINESS development go hand in hand.
6. FOCUS on PAID traffic through FB and YOUTUBE ads. : For scalability and sustainability, paid traffic is the fastest way for you to attract the right kind of customers.
DO NOT be CHEAP on your journey to success.
7. BUILD COMMUNITIES with a DEEP Code of Honour: Nurture your community. Context is more important than Content. When you build a tribe based on deep values, they will start to align and they will start to fall into place in terms of attitude mindset, and then automatically the skill sets and toolsets will start to fall into place.
8. Have a FULL STACK BRAIN & Master your Craft: Keep learning not just the content but ways to upgrade your skills in areas of — traffic generation, list building conversions, copywriting and tribe building.
9. REINVEST The profits INTO YOUR BUSINESS Instead of Splurging: Keep putting all the money back into the business to create a compounding effect game.
So that you can sacale & Automate
10. FOCUS on STUDENTs Getting RESULT: The Zig Ziglar Quote, “If you can help enough people get what they want. You can get whatever you want in your life.”
So make your focus not on you making money. Make your focus on helping your students get the results whatever the result may be.
#ilhdeepleaner #ilhdeeplearning
Awesome Insights, Harita!
There is beauty in simplicity. Nevertheless, the most complicated skill is to be “simple” and I love the way Sidz has simplified this amazing Podcast while sticking to what is truly essential.
This Podcast has beautifully explained the top 5 mistakes the coaches and trainers do in Digital Coaching Business and has charted out a 10 ways game plan to be successful in this domain.
To be successful in this digital coaching venture requires a different thought process and a different mindset. In traditional coaching, a customised solution can be provided through one-to-one wherein in digital coaching a mass impact can be created.
5 mistakes
***********
1. The 1st mistake people make here is entering into this realm for making big money but what they fail to realize is that money is a bi-product of what values they deliver.
2. They expect a quick result. however, there is no fixed rule in this business. For some, it happens really fast and for others, it takes time depending upon their background (knowledge, mindset, experience etc).
3. People are not willing to equip themselves with knowledge and are not adaptable to fast-paced technology.
4. They are not learning continuously and not upgrading their knowledge.
5. They are not adaptable to different models of learning and not ready to experiment with it. They stick to 1 model only.
10 ways game plan.
*********************
1. Build a truly solid game plan around your Niche having that X factors like visual appearance, the course content, appealing website etc through a lot of research.
2. Start selling with the membership concept instead of the product. Go for diff levels of membership like Silver, Gold and diamond.
3. Build 3 levels of gamification Awards with handholding support( 30-60-90 days) (like we have FF, HOF and CC in Sidz course)
4. Work on designing irresistible offers which cant be declined.
5. Work on ur energy and mindset. How you feel inside reflects how you act outside. If you are not working on your inner self then it wont reflect on your outerself in terms of results and impact. Personality Development and Business Developement need to go hand in hand.
6. You need to work on your traffic sources both organic and inorganic.It is required to learn about FB Adds and YT Adds to level up the game through autopilot mode.
7. Build community with deep and core values by having a solid code of Conduct in place. Nurturing communities through inner circle call, meet ups etc will result in improved mindset, attitude and results of the community members.
8. Master your craft every single day by updating and upgrading technical knowledge. It will have an impact on decision making. So everyone should have knowledge on FB, YT adds, Sales, Mkting skills etc.
9. Re invest your profit back into your business for scalability, adds and technology.
10. Main focus should be on student’s success. Emphasize on how your students will make more money as Sidz is generating Crorepatis in his Community.
Deep Gratitude Sidz for walking the talk by building and nurturing such an amazing community.
Thank u so much for making this Podcast simple yet TRULY SIGNIFICANT for everyone.
#ilhdeeplearner
#ilhdeeplearner
Shift from one to one to one to many model
5 mistake
1. Precuing the the money
2.Expecting quick results
3.Not equipped technology or technical skills
4. Not learning or upgrade to new skills
5. Not adapting to new model
10 ideas
1. Create solid product, course
2. Sell as membership different levels L1, L2&L3
3. Build Three levels of varification to award for their completion of Levels
4. Design offers and irresistible offers with 5 C model and bonus
5. Work on your energy and mindset
6. Focus on two traffic ads organic and paid ads on Facebook and YouTube
7. Build community with your vission, deep values
8. Master your craft every day on technical, marketing skills etc
9. Reinvestment in your business by looping to business to build on daily basis
10. Focus on student results
#ilhdeeplearner
My takeaways:
1. Have people centric approach always.
2. Work on your inner energy which attracts your tribe.
3. Keep on adding value to your product.
4. Keep learning to upgrade yourself.
5. Reinvest in your business.
6. Make it attractive with offers and bonuses
#ilhdeeplearner
Learnings –
Digital coaching
1. Mass level impact – 1 to many coaching
Mistakes –
1. Money is only byproduct not focus
2. Expecting quick results
3. Not having technical knowledge
4. No continuous learning
5. Not adapting to new models of implementation
Game plan
———–
1. Solid product around your core niche
Simple and easy, design and delivery, solid research using 1to1
2. Start selling as membership and not as product
3. Build 3 level of gamification level based on milestones and activities
4. Design an irresistible offer – includes market demand, 5C model
5. Work on your energy and mindset
6. Organic and paid traffic
7. Build communities with deep values with code of honor’s – attitude, mindset and toolset
8. Master your craft every single day. – develop full stack brain – sales, video, traffic generation, leads etc.
9. Reinvest profit back into the business.
10. Focus on student results.
This is a gem of information! All the ten points are specific to the customer experience, digital product and the fact that in order to have business development one has to have personal development too.
Sidz also points out the 5 mistakes most people do which one should avoid making.
Thank you for sharing this.
#ilhdeeplearner
Proud to be part of your community.
#ilhdeeplearner
My biggest take away
# Be patience to grow in this knowledge business
* Be a learner
* Create a Result oriented product
* upgrade your skills
* Solve a problem
* Remain customer-centric
* Sell memberships
* Your vibes create your tribe so be authentic
* Money is by- product of service
* Gamify your product to add adventure
* Create 3 levels of products.
* Learn…Learn…Learn the Digital World Skills
#ilhdeeplearner
Notes
1. Build solid prouct
2. Start selling membership instead of product
3. Build 3 levels of gamification
4. Design irresistible offer – has to be what market wants, based on 5C model and add bonuses
5. Take care of own energy and mindset
6. Focus on 2 traffic souces, fb and youtube
7. Build community with core values
8. Master your craft every single day
9. Reinvest your money back into your business
10. Focus on student result
Digital coaching is not about earning money, it’s about solving a problem by the following
1) building a problem solving solid product
2)create membership and sell to your customer
3)build a gamification level for your members
4)creat attractive offer for your members
5)work on mindset, personal development
6)lead generation
7)build community with high value
8)master the skill of development of product everyday
9)reinvest your money in your product
10) focus on your members getting result then yours
#ilhdeeplearnler
My key learning from this podcast is
👉Digital coaching is not about earning money, it’s about solving a problem by the following
1) building a problem solving solid product
2)create membership and sell to your customer
3)build a gamification level for your members
4)creat attractive offer for your members
5)work on mindset, personal development
6)lead generation
7)build community with high value
8)master the skill of development of product everyday
9)reinvest your money in your product
10) focus on your members getting result then yours
Thanks Sidz for the great podcast.
As they say, if one is obsessed with the vision to serve, all the actions are nothing but close to God-level.
The right energy and mindset will be reflected in the quality of products, traffic, copy, community, and results.
#ilhdeeplearner
Thanks, Raj! Your feedback really made my day! Glad to serve you 🙂
#ilhdeeplearner
Implement DAD – Delete Automate and Delegate for ultimate freedom and success in the digital coaching business.
How to chart your game plan to win in a digital coaching business:
Traditional coaching 1-1 to Digital Coaching 1-M model
5 mistakes in the digital coaching business:
1. Pursuing it for Money – but money should not be the focus, money is only a BY PRODUCT
2. Expecting quick results – Patience is the key
3. Technologically challenged – Unable to adopt to changing technologies and upskill with these skills
4. Not being a continuous learner – No updates to the courses based on the changing trends.
5. Not adopting to new models – Models keep changing and you need to experiment and change quickly to changing trends
Game plans:
10 tips to chart out a digital coaching model
1. Solid product: Around your niche. Includes ease of use, relatable for the students, branding and look at feel
2. Sell membership, not products: Build products by leveraging power of community. Sidz has Silver, Gold and Diamond
3. Gamification of course: Build 3 levels of gamification, activity based, milestone based and superstar awards, helps students achieve goals rather than just learning.
4. Design an irresistable offer: High volume in the front end,
Elements of irresistible offer: Addresses Pain point, 5 C model, Bonus
5. Work on your energy and mindset: What you feel inside is what you spread to your community
6. Traffic Sources: Organic and Paid traffic: Traffic source that are scalable and sustainable
7. Build Community with deep core values: Set COH values and weekly Inner Circle calls, build a tribe based on values
Attitude, mindset, skillset and toolset will follow.
8. Master your craft every single day: When you have a fullstack brain, you have an advantage and edge over others. Sales, videos, community building, ads and so on.
9. Reinvest your profits back into the business: To create a compounding effect. New tools, infrastucture, meetings, etc
10. Focus on student’s results: Make it a No.1 benchmark. If you help more people get what other wants, you can get whatever you want.
Army of million teachers!! To creating a GOLDEN AGE!! 🙂
Visit http://sidz.co/live to join Sidz community.
Thanks a ton, Gomathy! Your feedback really made my day! Glad to serve you 🙂
A great podcast by Sidz. While throwing light on the mistakes people make in training and coaching industry, Sidz has guided us all how to walk on the right path to be on the winning side. These nuggets will be of great help in implementing the models in digital coaching.
Digital Coaching is entirely a different game i.e. coaching one to many people, knowing the changes in your students. Digital coaching is not a money game but the value provided to the market place. A lot of patience is required. The most important thing is that in today’s world we need to walk step-by-step technologically. Best technologies need to be adopted to be successful in any field, therefore, we must be techies as well as experts in soft skills.
We must be Life Long Learners (LLL) in order to deliver the effective content/knowledge. In Digital space, different set of rules are there. There are different models of implementation. Just implementing a model for sake of money will be a stumbling block.
A truly solid product needs to be built around the Core Niche including most appealing designs, course design, website design, the simplest way to deliver the courses for customers to get results. For this, lot of one to ones are required to be able to build better quality digital products. We must not sell products instead we must sell memberships in order to give more value to the like-minded people within the community itself. Through gamification, goals are much easier to achieve. Investment is required from time to time in tools, adds as well as self-growth to improve skills to be at a much faster pace.
I consider myself to be fortunate with the ILH Community and #ilhdeeplearner.
Thanks Sidz for bringing in changes in my life.
Thanks a ton! Glad to serve you, Shashi!
#ilhdeeplearner
Digital coaching is different from Traditional coaching.
Traditional coaching is more personal, one to one with deeper connection and customised solutions.
Digital coaching is more about one to many, understanding people at deeper level, creating mass impact.
MISTAKES:
1. Pursuing this business only as a form of opportunity to make money rather than adding value and solving people’s problems.
2. Expecting quick results. Results vary from person to person and their background.
3. Not adapting quickly to the changing technology from time to time.
4. Not being able to learn continuously and not upgrading oneself in terms of knowledge and mindset.
5. Not being able to adapt to new models of implementation. Just sticking to the existing previous models and not willing to customize as per the new implementation models.
Follow the DAD formula:
D – Delete unwanted and unimportant tasks that is not congruent with you.
A – Automate repetitive tasks
D – Delegate your work once you are sure you have mastered your craft enough.
Game Plan:
1. Build solid product around CORE NiCHE , solving people’s problems.
Offer the best of the best in terms of customer experience and wow factor.
Focus on the following aspects of the Course:
[ ] Design
[ ] Delivery
[ ] Mission behind course
[ ] Visual appeal – colors
[ ] Design of website
[ ] Make simple and easy to understand
Do your research through one to ones
2. Sell membership not products
Have 3 level memberships
[ ] Level 1 – Silver – Principles, Strategies, Basic level implementation
[ ] Level 2 – Gold – Tactical implementation
[ ] Level 3 – Diamond – Refinement and Scaling
3. Build 3 levels of gamification irrespective of the membership level.
THIS HELPS ACHIEVE GOALS…..INSTEAD OF JUST CONSUMING INFORMATION ALONE
Make it better with 30, 60, 90 Days Challenge.
4. Design an irresistible offer at every level (which includes the following)
[ ] Cater to market wants and address pain points
1. Follow 5C Model
• Courses
• Community
• Coaching(group)
• Challenge
• Certification
Bonuses : One to one or Clarity Sessions
5. To win in this game plan work on your energy and mindset on a daily basis.
6. Have multiple traffic sources
FB ads and YouTube ads (both paid traffic) along with organic traffic running in parallel
7. Build communities with deep core values. Injecting mindset, skillset and toolset in them.
8. Master your craft every day. Such as Sales, Videos, Community building, FB Ads, YouTube ads..etc…(FULL STACK BRAIN)
9. Re-invest your profits back into the business.
Don’t splurge in the beginning. Be frugal on where you are spending.
10. Focus on students achievements and their results. Make sure they are evolving as better persons on their journey with you. As opposed to just making money and profit.
Thank you so much Sidz….Learnt a lot…it was an amazing Podcast. Looking forward to implementing fast all the above factors into my courses as well. GRATEFUL to you Sidz !!!
Very insightful!Appreciate the attention to detail. Great takeaways, Divya!
An eye opening podcast on why creating a solid digital coaching product is important that can change the game for you. There are various number of digital coaches out there but how to stand out is what sidz explained beautifully in point shooter style in this podcast. A 10 step game plan for one to many coaching model.
5 mistakes the trainers and coaches make
1. Playing the money game – Earning quick money, focusing on the material thing rather than adding value. Not focusing on the nurturing the tribe, it’s a loosing game.
2. Quick results – being impatient and focusing on getting quick results is where many coaches fail. Patience is key here.
3. Lack of technical knowledge- Not many coaches adapt to technology and decide to delegate instead of up skilling themselves to the new methods of digital coaching. fast paced world.. These are essential skills to be successful digital coach.
4. Continuous learning – Not knowing the importance of being a life long learner, not adding any new analogy or dynamic to their knowledge stack or content.
5. Not adaptive to new models – In person and online needs different methods and ways of delivering the content, Not ready to change their methods of teaching and sticking to one model of training.
10 ways to chart out the winning game plan.
1. One of a kind Product – Building a solid product can be a game changer at the word go. The look, feel, experience, features, benefits everything should be wow and extra ordinarily good. Multiple touch points for customer experience and alignment with you niche packaged well makes it a solid product. Research, do 1-1, get experience and build abetter quality digital product.
2. Don’t be old school – Don’e sell your products, instead sell membership. Dont lead with content , lead with building a community in mind. Nurture them, be there for them, Share your expertise with them every week. have 3 levels of membership.
3. Gamify to simplify – gamification will keep your community engaged and focused on achieving the goal rather than just consuming the content. Conduct hackathons, handhold them.
4. Attract Plan – Design an irresistable offer – cater to market, address pain points, don’t stick to courses – 5 c’s model – add bonuses and package an attractive offer.
5. YOU coach You first – Work on yourself first, How you feel inside is how people will perceive you, work on your energy, mindset, skillset and enthusiasm.
6. Two way street – Don’t just depend on organic sources. Run facebook ads and youtube ads to drive traffic to attract right kind of customers . more scalable, sustainable and workable.
7. Play a value game – Core values , your vision and mission and the code of honour should be clear and concrete. Keep reinforcing these values every time with your community.
8. Work on yourself- Master your craft every day and be hands on with technical knowledge, full stack brain, to have edge over others. Do not retreat yourself from learning these technicalities.
9. Power of compounding effect- Reinvest in your profits business for scalability, invest in ads, new tools, new initiatives, to generate cashflow into the business. Dont splurge initially on yourself.
10. Invest in students – Your main focus should be student results. To create more and more people get what they want you will get whatever you want in your life. Your focus should not be earning money your focus should be giving results and let that be your number one benchmark of your success.
#ilhdeeplearner
Thanks a ton! Great to have you in the community!
#ilhdeeplearner
When I joined Sidz community, first thing I learned was I need to change my perspective. Digital Coaching is a different ball game. I started working on my mindset and thought process… In just about 5 months, I am a different person today. This podcast reinforces all that I have learned from Sidz!!
5 mistakes I will never make
1. Only pursuing / focus on money doesn’t work, its just a by-product. I will focus on value!!
2. Quick money – a bad decision. I have all the patience required.
3. Not getting equip to different technologies skills – bad for the business. I am making myself learn technologies, I never knew about.
4. Don’t stop learning – learn, do and teach. I have started researching and learning, updating myself.
5. Adopt to new model of implementation, keep updating, learn new skills. – Sidz and ILH is there to support me in this.
10 essential elements I will be focusing on to win digital coaching business
1. Build a solid information-based product that can solve people’s problems.
2. Start selling a membership, rather than just a product/content. Nurture the community – 3 levels of membership.
3. Build 3 levels of gamifications levels – independent of membership level. This will help students to focus on their goal, actual implementation, rather than just getting the information.
4. Work on designing an irresistible offer – cater to market, addressing their pain points, what they what. Package it as 5 C model (courses, community access, group coaching, challenge, certification with bonuses, clarity sessions).
5. Work on my own Mindset – my energy, internal value. Personal development and business development – go hand in-hand. I intend to do this for my students too…. in my courses, community!!
6. Focus on top two paid traffic sources along with organic traffic. – facebook and youtube ads. better conversions in autopilot mode.
7. Build communities with deep values – have core values, COH for the community, inject these values, vision and mission in weekly calls.
8. Master my craft every single day – work on hands-on technical knowledge, experience. Pick up the skills first then delegate to other. I am now learning every aspect of the game myself… which might have slowed me down a bit, but I want to learn every aspect and maybe later delegate some of the actions.
9. Reinvest your profits back into the business. – scale up your game – invest in creating new experiences, live events, FB ads, better tools/ systems.
10. Focus on student result. Focus on helping students get their results, not just making money.
Awesome…. Ready, Get, Set, Go…….!!!!
Awesome. More power to you. Great Takeaways!
#ILHDeepLearner
1. Build a problem solving product in this market.
2. This journey is not just about earning money, Solve problems first…
3. Master your Craft Every Single day.
4. Reinvest your Profits.
5. Focus on the results of our students
6. Start selling membership.
7. Always work on Mindset.
8. Master the skill of of development of product always.
Amazing, Sumesh!
#ilhdeeplearner
Game plan to digital coaching is to go one to many – creating mass level impact.
Mistakes people make is not making impact, expecting quick results, not being tech savvy (not using the digital tools), not adapting to learning new things, and not adapting to newer models of conducting business
10 ideas in Summary of the Game Plan
– Build a SOLID product around your niche offering incl design, aesthetics, simplicity in your customer touch points
– Sell as memberships and not as products, one can do 121 to learn, maybe use 3 levels of membership
– Build a gamification strategy and reward your students to achieve goals
– Designing an irresistible offer using the 5C model – Courses, community, coaching, challenge, certifications
– Get energised and mindset – be ready within to succeed outside
– Focus on multiple traffic sources for conversions
– Build communities with core values, tribe based to align with mindset, skill set and toolset
– Master your crafts in all elements Hands ON – don’t outsource till you master it yourself
– Reinvest your profits in the business – to create the compounding effect – Automate the business and constantly reinvest in Tech and Tools
– Focus on your members – give them what they want – ultimately the business you are building is to solve their problem – solve their problems and focus on your mission of helping others
LETS CREATE a PLATFORM which contains a DIGITAL ECOSYSTEM to SOLVE PROBLEMS using the above GAME PLAN!!!!
Great takeaways and well summarised, Srinivas!
A Deep Insightful episode on How to chart a winning game plan when it comes to Digitial coaching business, a different approach needs to be adapted to create a solid impact even if it is a one-to-many game. A lot of takeaways
The Top 5 mistakes that trainers and coaches make were deeply insightful and really crucial to keep in mind,
1. We have to be a mission-focused, than just pursuing money
2. Patience is the key in this business and we should not be Expecting quick results.
3. We should be able to adapt quickly and equip ourselves with the required tools and technology
4. We should never reach a level of stagnation in terms of knowledge but be continuously learning.
5. We should be able to adapt different models of selling and acquire new skillsets for the same
Coming to the top 10 essential elements for a winning game plan in the digital Coaching business.
1. To create a solid product that can solve the problems. The key thing to note here is that
– We should be able to create that Wow factor
– Have the Visual aspects that can create an instant connection
– What we deliver has to be result-oriented
– We should be making the journey with the least resistance by creating Simple and easy steps for them to achieve results
– We should be well researched the topic. Doing more 121s helps in understanding the pain points of the market more
2. To Sell as a membership / not product or program. It is always important to lead with a community angle and have 3 levels of products in place
3. To Build three levels of Gamification level which is independent of Membership levels and the focus has to be on the goal completion.
4. To Design an irresistible offer at all levels. has to be loaded with the 5C approach (Courses, Coaching, Consulting, Certifications, Community) and be equipped with what the market really wants
5. To Work on your own energy and Mindset. Maintaining the routine of listening to Strangest Secret, Having a Goal Card, and writing goals on a daily basis keeps us aligned with our purpose and mission. Personal development and business development go hand in hand.
6. To have a Combination of Organic & Paid traffic sources. Delivering content consistently and also leveraging FB & Youtube ads are equally important.
7. To Build communities with deep values By having a strong Code of Honor and continuously connecting with the community with inner circle calls and reinforcing the greater Vision and Mission of the community is essential.
8. To Master our craft every single day. Being a Full Stack Brain will make us stand out from the rest. Not advisable prematurely outsource any business activities unless we have a command over them.
9. To Reinvest your profits back into your business. Always important to Loop the cash flow to ensure profitability and not to indulge in splurging. It is highly recommended to keep investing in Ads, New tools, New Customer experiences, and technology to improve the same.
10. And Finally Focus on Student Results. Always important to Reinforce that focus on the community to inspire them to achieve their desired results.
Very insightful indeed, Satheesh!
#ilhdeeplearner
A Deep Insightful episode on How to chart a winning game plan when it comes to Digitial coaching business, a different approach needs to be adapted to create a solid impact even if it is a one-to-many game. A lot of takeaways
The Top 5 mistakes that trainers and coaches make were deeply insightful and really crucial to keep in mind,
1. We have to be a mission-focused, than just pursuing money
2. Patience is the key in this business and we should not be Expecting quick results.
3. We should be able to adapt quickly and equip ourselves with the required tools and technology
4. We should never reach a level of stagnation in terms of knowledge but be continuously learning.
5. We should be able to adapt different models of selling and acquire new skillsets for the same
Coming to the top 10 essential elements for a winning game plan in the digital Coaching business.
1. To create a solid product that can solve the problems. The key thing to note here is that
– We should be able to create that Wow factor
– Have the Visual aspects that can create an instant connection
– What we deliver has to be result-oriented
– We should be making the journey with the least resistance by creating Simple and easy steps for them to achieve results
– We should be well researched the topic. Doing more 121s helps in understanding the pain points of the market more
2. To Sell as a membership / not product or program. It is always important to lead with a community angle and have 3 levels of products in place
3. To Build three levels of Gamification level which is independent of Membership levels and the focus has to be on the goal completion.
4. To Design an irresistible offer at all levels. has to be loaded with the 5C approach (Courses, Coaching, Consulting, Certifications, Community) and be equipped with what the market really wants
5. To Work on your own energy and Mindset. Maintaining the routine of listening to Strangest Secret, Having a Goal Card, and writing goals on a daily basis keeps us aligned with our purpose and mission. Personal development and business development go hand in hand.
6. To have a Combination of Organic & Paid traffic sources. Delivering content consistently and also leveraging FB & Youtube ads are equally important.
7. To Build communities with deep values By having a strong Code of Honor and continuously connecting with the community with inner circle calls and reinforcing the greater Vision and Mission of the community is essential.
8. To Master our craft every single day. Being a Full Stack Brain will make us stand out from the rest. Not advisable prematurely outsource any business activities unless we have a command over them.
9. To Reinvest your profits back into your business. Always important to Loop the cash flow to ensure profitability and not indulge in splurging. It is highly recommended to keep investing in Ads, New tools, New Customer experiences, and technology to improve the same.
10. And Finally Focus on Student Results. Always important to Reinforce that focus on the community to inspire them to achieve their desired results.
Wow! Awesome Insights!
Amazing podcast!! So many great nuggets! The 5 Cs is something I will definitely implement. Thank you Sidz!!
Yes Gauravi, the 5c’s are the key! Great to have you in the community!
This was so informative and precise! Thanks Sid for the clarity and support!
Glad to serve you, Aparnaa. More power to you!
#ilhdeepkearner
Every word that you speak is always well crafted and makes us think more, here w.r.t one to one vs one to many, Kudos
Thanks a ton, Jayanthi!
#ilhdeeplearner Loved listening to the podcast.Many learnings.Breaking down to 10 points makes it simpler to grasp.Thankyou Sidz for sharing.
I’m glad you found this learning journey valuable, Deepthi!
This is an eye opener episode to know the mistakes and understand the core 10 steps to create a golden age of digital coaching
Traditional coaching – 1 to 1
Digital coaching is 1 to many
Mistakes people commit in training and coaching industry:
1. Pursuing only money. Money is a byproduct
2. Expecting good results
3. Not willing to be equipped with technology skills
4. Not learning continuously
5. Not adapting to new models of implementation
Delete – Automate – Delegate
The Game Plan:
1. Build a solid product around your core niche. Feel the customer experience and the wow factor (one to one helps you to build a better quality products)
2. Selling as a membership and not as products.
3. Build 3 gamification levels and hackathons
4. Work on designing a irresistible offers (courses, community access, certification, coaching, challenge ) Bonus – clarity or one to one session
5. Work on your own energy and mindset
6. Two traffic sources (organic and paid traffic) Facebook Ads and YouTube Ads
7. Build communities with deep core values (code of honour, inner circle meet)
8. Master your craft every single day. Have hands on the technical knowledge. It helps faster decisions. Do not outsource unless you master the skills
9. Re-invest your money in the business
10. Focus on students results
#ilhdeeplearner
Great takeaways!
Sidz, thank you. You nailed it for us. I’m deeply inspired. I’m already part of your community ans i intend to implement all the steps you’ve creates for us in the podcast.
Thank you, Jayashree. I’m glad you found this learning journey valuable 🙂
This Podcast explains, to be successful in digital coaching business, it requires a different thought process and mind set. It focusses on two things: 1) the top 5 mistakes the coaches and trainers make in Digital Coaching Business and 2) Top 10 ways to be successful in Digital Coaching Business.
5 mistakes
1. Pursuing this opportunity to make money only.
2. They expect a fast result and not giving enough value.
3. Not willing to equip themselves with new knowledge and technology.
4. Not learning continuously and not upgrading their knowledge.
5. Not adapting new models of learning and not ready to experiment with it. They stick to old model only.
10 ways game plan.
1. Build a solid product near to your niche
2. Start selling with the membership concept at different levels like Silver, Gold and diamond.
3. Build 3 levels of gamification and it should be independent of membership.
4. Work on designing irresistible offers.
5. Work on your energy and mindset. Your inner game must reflect on outer game
6. You need to work on traffic generation – Organic and Paid
7. Build community with deep and core values – having a solid Code of Conduct.
8. Master your craft every single day by updating and upgrading technical knowledge.
9. Reinvest your profit back into your business for scalability, ad and technology.
10. Main focus should be on student’s results. Emphasize on how the students will make more and more money.
#ilhdeeplearner
Amazing Rajiv, more power to you!
10 Steps To Craft A Winning Digital Coaching Game Plan
Traditional coaching entails-
one to one
understanding on deeper level
Customized solutions
Digital coaching involves-
one to many.
Mass level impact.
Shift from one to one to one to many.
Can understand deeper level challenges
One to one is for a few people who need it.
Primarily one to many coaching and get them to the process.
Be aware of mistakes done by people and tweak –
Don’t pursue only money.
Money is only a by-product of the value provided to the marketplace
Dont expect quick results.
Have patience for winning.
Not equipping self to the technology is another mistake-
Tech skills are required and can be developed
Adapt fast- example: lead generation, traffic generation, video marketing funnels, tribe building
Be on a learning curve-
Moving from one mode to another needs different set of skills.
Mistakes- Not learning new things, not adapting to the model, not getting equipped to tech.
To be successful, one has to adapt to the new ways/models of implementing
Selling in digital model need different traits.
10 different ideas for a winning digital coaching business-
Based on Delete, automate and delegate.
# Build a solid product- Customer experience has to have a feel of ‘wow’.
Multiple touchpoints-
From design of product, website, congruence of color coding with your niche, mission behind the course, delivery of course, how simple and easy for people to get results, research, background of one to ones. Sidz did 500 one to ones that helped build high quality product
# Don’t lead with content because there are many doing that. Start selling membership. Lead from community angle.
Different levels of memberships-
first level Silver membership – Based on principles and strategies
and some implementation
Second level Gold level- covers tactical implementation.
Third level Diamond level- refinement and scaling help gets results faster.
# Build 3 levels of Gamification-
Irrespective and independent of level of membership
Freedom finisher- Activity based reward.
Hall of fame- milestone based reward(over 5000 dollars)
Crore club- superstar reward
Gamification helps students to become achievers than information consumers and not moving with implementation
We Can conduct 30 day, 60 days and 90 days hackathon. Handhold them. And send them back to the course to refine their learnings.
# work on designing an irresistible offer at L1, L2 and L3
Cater to what the market wants and address pain points.
Not just the course, But the 5c elements- course, community access, group coaching weekly, challenge and certification.
It makes it attractive to buy.
Also add bonus through 1-1 or clarity sessions.
# work on your energy and mindset.
Sidz’s course starts with encouraging to work on inside ..work on inner game that eflects on outer game of selling and conversions . You can’t succeed in this business if you don’t take care of your inner development.
# focus on two traffic sources parallelly
Don’t depend only on organic traffic only. Organic is for nurturing and for people to know us.
Paid traffic- FB and youtube ads.
Paid traffic is the fastest way to attract customers.
# Build communities with deep/core values.
Set code of honour in weekly calls.
Inject these values.
What are you standing for. Whats the mission of the community
People start falling into place with reinforcement of core values. .
# Master your craft every single day before you outsource:
Even if you delegate, have handson tech knowledge.
Core elements of freedom- traffic generation, list building, conversions.copywriting and tribe-building, mastering crafts- sales, videos, community building, fb ads, youtube ads.
Have a full stack brain. This gives you edge over others
To making faster decisions and get best value from teams.
When you practise this, you get used to fast.
# reinvest profits into your business. Channellize the funds you earn back into the business. That helps in profitabiility and scaling.
Sidz has done it through-
Automated Front end that has lead to high volume and recurring cash flow business.
Back end- high ticket.
Sidz is reinvesting in customer experience, new tools, new infrastructure, and building technology. The same can be modeled for success.
# focus on student results as a benchmark for your success and not on you making money-
Have the single point focus as helping people get what they want through your coaching..
Zig ziglar’s apt quote- ‘if you help enough people what they want, you can get what you want. ‘
Amazing! Thank you for your feedback and insights!
#ilhdeeplearner
Difference between Traditional Coaching and Business Coaching.
Traditional Coaching – all about one to one, understanding people on a deeper level.
Business Coaching – one to many but you can still understand them on a deeper level.
The Mistakes most people make in the training and Coaching Industry.
1) People are after the money they make. Money is only the bi-product.
2)People expect quick results. But it varies from person to person.
What is required is ‘Patience’.
3) Most people are not willing to get equipped technologically.
4)They do not learn continuously. They need to adapt to new ways of learning stuff.
5)They do not adapt to learning new models, on an overall basis. If you have been training and having live classes, you need to adapt now to learning online as well; else this would be a challenge, a stumbling block, if you are not willing to learn.
10 different Ideas to chart out a game plan which gives you a lot of freedom, money and leveraging the DAD formula.
D – Deleting all the task that does not align with your highest values.
A – Automating stuff that are repetitive task.
D – Delegating everything that others can do.
1)Build a solid program around your core niche that can solve people’s problems. A lot of research has to be done here. So 1-2-1 is important to build a better quality of digital products. It is a combination of both.
2) Start selling it as a membership and not as products.
3) Craft your business- refining and scaling takes place here.3 levels of gamification (30-60-90 days of Hackathon or Silver, Gold, Quantum levels)
4) Work on designing irresistable offers.
a)It has to cater to what the market wants, addressing their pain points.
b)Include the 5 C model- Course, Community access, Coaching, Challenge, Certification
5) Working on your own energy and mindset is very important to win in a digital coaching business (Strangest Secret…goals)
“If you don’t feel valuable on the inside, it will not be portrayed outside”
Personal Development and Business Development should go hand in hand.
6)Focus on FB Advts. Don’t just depend on Organic traffic. Have a combination of both.
7)Build communities with deep values and a lot of core values. Set up a code of honour in your community
– what are you standing for?
-your vision and mission is important
-your attitude and mindset plays an important role
8) Master your craft every single day. Have hands on every technical knowledge. Have a full stack brain!! It will help you make faster decisions.
9)Reinvest your profits back into the business. Be frugal (economical) with your money. You will reach a point where there will be a recurring cash flow.
10) Focus on student results. Help people with what they want and you will get what you want!
Thankyou so much Sid, for these golden nuggets:)
Great Insights! Glad to you have you in the community!
#ilhdeeplearner
My Deepest Gratitude to you.
Any coach provides information but You Trasform mindset just by a podcast.Thank you for the great transformation. I promise I will be a great coach to my customers.
To become a successful Digital coach it requires different thought process and different mindset than a traditional coach.
10 essential elements of a Game Plan
Mistakes that every coach and trainer make
Diffrence between traditional and digital coaching is
In Traditional coaching we spend lot of time with individuals and understand 1 to 1 and provide customized solutions.
Digital coaching is about 1 to many, it is going to create mass impact.
Mistake 1
Pursuing for money , pursuing as on opportunity.
Focus on adding lot value to customers ,money is just a result of customer experience.
Sales is service, sales is love.
The more we focus of customer problems and create a simple solution we add lot of value and by result we make money.
Human brain can easily understood intension behind creations. Is our services are focused on money or focused on pure intension to solve people’s problems? So we need to choose wisely to service our customers.
2. Expecting a quick result.For some, it happens really fast, depending upon their background knowledge, mindset, experience etc. It depends how much they invested on themselves to reach that level. Sometimes looking at others success we feel we can also easily make it. No, it is a individual journey. Our business represents who we are as a Person. The more we focus on ourselves the quicker the results are.
3. People are not equipped with the technology in this game . Lot of people who are phenomenal coaches but not adopting the technology. equipping with lead generation, traffic generation, list building, video marketing funnels, tribe building in digital space. All of this stuff is essential to adopt to be successful. Personally I feel this this is extremely important skill to differentiate ourselves from others. It is our responsibility as a coach to reach more people so that we can add value to millions of people. This is a great opportunity for our generations because of fb, insta,youTube , LinkedIn. We can reach to people as easily as possible.
4. They are not continuously learning.
Whatever they know , they are preparing content and teaching same thing for years and years and years. They are not adapting to new things.
If we are not learning,we are dying, we are not growing. Be up-to-date in our specialization adds lot of value to ourselves and our customers.
5. Not adopting the new models of implementation overall. Some trainers and coaches who used to sell on stage on live, offline sales , adopted technology to become digital coaches and became successful.
DAD formula gives not only money but also freedom
Delete, Automate and Deligate.
Deleting taks which are not aligned with highest values
Automating the repetitive tasks
Deligate, tasks which others can do better than me.
1. Solid Product in Core Niche.
Solve customers problems. solid means customer experience is like Wow. Design the course and delivering the course , mission behind the course. Visual design on the course , website , colours which we use, alignment with niche. And also it is important for our customers to get results. To build a solid product ,we need to do lot of research, for that we need to do lot of 1 to 1in our niche. Doing 500 1 to 1 helped sidz to create solid digital products. Purpose of 1 to 1 is to build better quality digital products.
2. Don’t sell Products, Sell memberships.
Selling at different levels silver, gold and diamond
Level 1 – strategies and principles
Lever 2- Tactics
Level 3 – scaling up
3. 3 levels of Gamification .
Freedom finisher
Hall of Fame
Crore club members
Independent of membership.
Goal oriented, it helps customers rather than consuming information, it helps them to achieve goals ,as it is activity based.
30, 60 and 90 day challenges to achieve success and goals rather just consuming information.
We hand hold them
We make them to go back to the courses
4 . To work on Designing irresistible offer.
Lever 1 – High Volume.
Elements of it
1. Addressing customer pain points.
2. Designing it as 5 C model
Courses
Community access
Coaching
Challenge
Certification
Bonus of 1 to 1 sessions. Clarity call.
5. Working on our Own Energy and Mindset.
Personal Development and Business Development needs to go hand in hand.
Listening to Strangest Secret writing goals helps us to have strong and success mindset.
6. 2 Traffic Sources
Facebook’s ads not just organic, paid ads helps to reach right kind of customer very fast.
organic helps to nurturing customer, people come to know more about you.
YouTube ads.
7. Build community with core values.
Code of Honour, Inner circle weekly calls, injecting these values every single week, what is the mission of this community. They start fall in alignment with core values , they start building skills.
8. Master your craft every Single day.
Don’t master unless and until you master sales, video making, community building, traffic Generation.
9. Reinvest profits back into the business.
Back into technology, customer experience, Facebook traffic etc…etc..
10. Focusing on Customer Results. Let that be number 1 bench mark
Thanks a ton! Great Insights! Keep Inspiring 🙂
#ilhdeeplearner
10 Steps To Craft A Winning Digital Coaching Game Plan
Traditional coaching entails-
one to one
understanding on deeper level
Customized solutions
Digital coaching involves-
one to many.
Mass level impact.
Shift from one to one to one to many.
Can understand deeper level challenges
One to one is for a few people who need it.
Primarily one to many coaching and get them to the process.
Be aware of mistakes done by people and tweak –
Don’t pursue only money.
Money is only a by-product of the value provided to the marketplace
Dont expect quick results.
Have patience for winning.
Not equipping self to the technology is another mistake-
Tech skills are required and can be developed
Adapt fast- example: lead generation, traffic generation, video marketing funnels, tribe building
Be on a learning curve-
Moving from one mode to another needs different set of skills.
Mistakes- Not learning new things, not adapting to the model, not getting equipped to tech.
To be successful, one has to adapt to the new ways/models of implementing
Selling in digital model need different traits.
10 different ideas for a winning digital coaching business-
Based on Delete, automate and delegate.
# Build a solid product- Customer experience has to have a feel of ‘wow’.
Multiple touchpoints-
From design of product, website, congruence of color coding with your niche, mission behind the course, delivery of course, how simple and easy for people to get results, research, background of one to ones. Sidz did 500 one to ones that helped build high quality product
# Don’t lead with content because there are many doing that. Start selling membership. Lead from community angle.
Different levels of memberships-
first level Silver membership – Based on principles and strategies
and some implementation
Second level Gold level- covers tactical implementation.
Third level Diamond level- refinement and scaling help gets results faster.
# Build 3 levels of Gamification-
Irrespective and independent of level of membership
Freedom finisher- Activity based reward.
Hall of fame- milestone based reward(over 5000 dollars)
Crore club- superstar reward
Gamification helps students to become achievers than information consumers and not moving with implementation
We Can conduct 30 day, 60 days and 90 days hackathon. Handhold them. And send them back to the course to refine their learnings.
# work on designing an irresistible offer at L1, L2 and L3
Cater to what the market wants and address pain points.
Not just the course, But the 5c elements- course, community access, group coaching weekly, challenge and certification.
It makes it attractive to buy.
Also add bonus through 1-1 or clarity sessions.
# work on your energy and mindset.
Sidz’s course starts with encouraging to work on inside ..work on inner game that reflects on outer game of selling and conversions . You can’t succeed in this business if you don’t take care of your inner development.
# focus on two traffic sources parallelly
Don’t depend only on organic traffic only. Organic is for nurturing and for people to know us.
Paid traffic- FB and youtube ads.
Paid traffic is the fastest way to attract customers.
# Build communities with deep/core values.
Set code of honour in weekly calls.
Inject these values.
What are you standing for. Whats the mission of the community
People start falling into place with reinforcement of core values. .
# Master your craft every single day before you outsource:
Even if you delegate, have hands-on tech knowledge.
Core elements of freedom- traffic generation, list building, conversionscopywriting and tribe-building, mastering crafts- sales, videos, community building, fb ads, youtube ads.
Have a full-stack brain. This gives you edge over others
To make faster decisions and get the best value from teams.
When you practise this, you get used to fast.
# reinvest profits into your business. Channelize the funds you earn back into the business. That helps in profitabiility and scaling.
Sidz has done it through-
Automated Front end that has lead to high volume and recurring cash flow business.
Back end- high ticket.
Sidz is reinvesting in customer experience, new tools, new infrastructure, and building technology. The same can be modeled for success.
# focus on student results as a benchmark for your success and not on you making money-
Have the single point focus as helping people get what they want through your coaching..
Zig ziglar’s apt quote- ‘if you help enough people what they want, you can get what you want. ‘
Awesome Insights!
1.Build a solid product
2. Start selling it as memebership
3.Build 3 levels of gamification
4. Work on designing an irresistable offer
5. Personal Development and Business Development
6. Facebook Ads and YouTube Ads
7.Win through lot of coee values imbibed in your tribe/ community
8. Madter your craft every single day
9.Reinvest your profit into your business
10. Focus on your student’s result
The key is to keep learning through the journey, Antara!
MY TOP TAKEAWAYS
* Unlearning the traditional system & rewire ourselves with a totally different mindset
* Traditional is A 1-1 & digital coachings is 1 – Many
* Top/ Major mistakes made usually
* Do not approach with an opportunist mindset
* Results will appear overtime, it requires patience & it is not a game of get rich quick
* Adopting to technology is important & saying no to it wouldn’t serve
* It is a game of life long learning & wr shouldn’t do same thing again & again
* Adopting is more important
10 IDEAS
1. Product we sell should create an impact & it should be a great customer experience, it should have a totally good feel through colours design according to the niche
2. It should all be a membership approach with a community angle
3. Gamification would help students stick to us & help them achieve goals it is a recognition
4. Offer should be a solid one with the angel of problem solving approach & addressing every single pain point of the student
5. We are in the game of engery & we got to build ourselves every single day in the body mind & soul level we evolve as a person by Valuing us so it would reflect on the way others value us
6. Traffic sources are 2 category paid & organic.
Paid sources bare YouTube and Facebook that helps reach fast & grow quickly organic sources are good to nurture
7. COH will help our community to be strong so that there is an alignment to the values we believe in & students understand our mission, vision & they also allign with it
8. Mastering the craft on every core pillar is going to help us be self reliant & we get total control over it once we start outsourcing during the scaling phase
9. It is q long term game so following the twogc formula would help & most importantly invest back again & again until the stage of sustainability
10. Keeping end results of the students in mind is crucial so that once they start achieving it naturally the by product is we achieve our results too.
Great Insights, Vineeth!
#ilhdeeplearner
My Key Takeaways…..
In order to succeed in the digital coach business, you need to have to think in a different manner than traditional coaches.
In digital coaching, you can one to one coaching model but you can create a higher impact on the one-to-many model.
The mistakes people do in the training and coaching industry are.
1. Do not pursue digital coaching just to earn money, it should be considered as
a byproduct of service.
2. Not expect quick results, you need to have patience.
3. You need to adapt to technology to set up a system.
4. You need to learn and apply the strategies in order to scale.
5. You need to adapt different models when you work in digital space.
Following are the 10 different steps/ideas which help us to succeed in digital coaching….
You need to Delete the unnecessary task, Automate the system and Delegate the work to an efficient team.
1. You need to have a powerful product around your niche that solves problems and good customer experience.
2. You need to sell your product like a membership, you need to go with a community angle.
3. You need to build different levels of gamification process just as different levels of membership. This activity-based process helps students achieve results fast.
4. You need to have an irresistible offer to your students, the offer should match the market. you also should have bonuses with it.
5. You need to work on your mindset and energy, all the rituals which increase your internal energy.
6. You need to focus on organic and paid traffic i.e. Facebook ads and youtube ads. These are the fastest method to get huge traffic in your digital business.
7. Build a community with a code of honor, and deep values and set a bigger mission. Do every week inner circle calls to inject these values into your community.
8. You need to master your niche/craft by working on it every day. Thus to master you need to have experience in creating a system and each part of the system. It will provide an edge over other people.
9. You need to reinvest your revenue from business into your business again and it will create a compounding effect in your business.
10. You need to focus on your students getting results. This should be your benchmark in your business.
I have relearnt what I have learnt and learnt what I did not know. The whole Podcast was interesting, amazing and point to point. while being elaborate. I have been a consultant and a coach and wanted to try my hand in Digital Coaching but did not know how to. And everything was made noticeably clear by Mr. Siddharth Rajasekar.
He has clarified the common mistakes made by the coaches and how to avoid them by giving hints on continuous learning and learning newer aspects of the game. Adopting to the situation is important. Building
1. Building A sold Product
2. Adopting to modern design
3. Concentrating on the results for the students
4.Contiunous learning
5.Adopting new models of learning are important.
from 1-1 to 1-many is the essence of the game and it needs practice, devotion, and adaptability.
His ideas of building a product, selling memberships, building a tribe are unique.
All his suggestions point to winning a customer who will stay with you and play with you for a longer time.
Scaling up, the awards of winning the 3 levels, and the levels of gamification are unique.
He guides how to design an irresistible offer, catering to what the market needs and not just wanting to sell the courses are steps in course correction.
His explanation of the 5 “C” concept helps one to build the irresistible offers.
Working on Energy and mind sets, using the ad campaigns to advantage, building a strong community of values, mastering one’s craft every single day, building faster decisions, reinvesting profits, focusing on students’ results are some of the best learnings that we get.
Thanks to Siddharth Rajasekar, we stand benefited to serve our community that we build.
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10 Steps To Craft A Winning Digital Coaching Game Plan
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Do you want to know what’s the difference between typical coaching and digital coaching? In this podcast, I go deep into the 10 ways you can chart out a winning game plan for yourself.
What is covered in this episode?
Top 5 mistakes that coaches and trainers make
10 ways to chart out a winning game plan
The ultimate way to build a sustainable coaching business
siddharth rajsekar
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Siddharth Rajsekar aka Sidz is a college drop-out, “musician turned digital geek”, a spiritually grounded minimalist, father of 2, and husband of a loving wife. He founded the Internet Lifestyle Hub in 2018 to fix the education and employment system for good. Currently, he is helping over 11,000+ coaches, teachers, and experts digitize their knowledge. He’s an international best-selling author of the book You Can Coach and is on a mission to help 1,000,000 people live a lifestyle of freedom!
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67 replies to “10 Steps To Craft A Winning Digital Coaching Game Plan”
Adil Ahmed
April 12, 2022
Digital coaching business has turned tables during the pandemic and has put a taught across individuals, as being locked up at home, offline business shut down,online coaching came as a rescue, making people adapt to new change and build skills, have global presence, giving way to new opportunities / employment as well ,many people require you for your expertise..take away from this podcsst is don’t be left behind the world is changing at
5 Mistakes which We have not to do..
1. Money is only byproduct…You have to focus on Your Value you deliver into the Marketplace.
2. Keep Patience while Looking For Results…You have to Focus only on Your Journey…Goals are going to Complete automatically if Your Focus is on your Journey and here Processes…
3. You have to Adapt the Technological Skills.Most of us are not Very Tech Savvy but this is a Opportunity for all of You to Learn Technology also…It give you Confidence and Power when you get Some Achievement in which You are not Very Hands on..
4. Learning is a Lifelong Process.Keep Learning new Things…We are New Breed of Digital Teachers and Our Main Role is to Upgrade Ourself and to Pass on That Knowledge to our Community for thier Upgradation..
5. Follow and Adapt Successful and Rich People….Change is a Part of Life…We should always be rady to adapt change also to Grow in our Life..
10 Ways of Powerful Digital Business
1. Your Product should be Solid and Customer Centric…Product should be like which can give Results to Your Clients.
2. Don’t Ever Sell Products….Sell Membership to Make your Ireland of Digital Eco System
3. Always focus on Result of your Team Members…Product should not be just like a Information….Build 3 Level of Gamification Level to Keep Community ACTIVE and Responsive.
4. Your Offer should be like it cater Market Requirement, It contains Five C and 1-2-1 Should be there in the Initial Stage to understand Your Market Better.
5. You have to Work on Your Own Mindset , Skillset and Energy…
6. Organic Leads are good Source but Don’t Miss the Power of Facebook Advertisement
7. There should be a Code of Honour for Your Community…Communities should be made on Deep Value….
8. You have to Improve Yourself Everyday….Make 1% Change Everyday with the Previous Day…..Version 1 is Better than Version None….
9. Never take off your Profits into the Business…Keep Investing it In your Business to Get the Power of Compounding Benefit.
10. Always Focus on Student Centric….We have Visibility if our Students are Getting Results…So We have to do Everything possible steps to Add Value to our Community and Their Results….
Your Hard work will become the Success Stories of Your
#ilhdeeplearner
Learning –
In digital coaching business we as coaches are getting opportunity to serve and help people in one to many .
Top 5 Mistakes to avoid –
1) we not only have to set our focus only on to earn money but also to serve people as best as possible
2) we don’t have to expect quick results .each day we have to work and work but respecting patience with the same
3) not continuously learning is the biggest mistake we need to avoid… we have to learn each day and to do more and more research on our respected niche
4)not adapting new models for implementation is again the other mistake that we need to avoid so that we can move forward each day without getting back into old patterns with our greatest version .
10 points –
1) we have to build a solid product
2)Start selling memberships
3)we have to build 3 levels of gasification
4)work on designing Irresistible offer at every level
5)most important work on own energy and mindset
6) focus on top 2 traffic sources parallely
7)we have to build community with deeper values
8)we have to master our craft everyday
9)we have to reinvest profit back to business again
10)we have to keep our main focus on students results
1. A irresistible Product.
2. Sell membership as products.
3. Focus on Student’s results.
4. Design your Product by 5Cs method.
5. Upskill yourself.
6. Focus on Organic + Inorganic traffic
7. Have a Code of Honor in your community.
8. Keep improving the system.
9. Invest back into the business.
10. Take care of the community.
#ilhdeeplearner
#ilhdeeplearner
Mind Blowing! Hence I have made affirmations of all of these golden nuggets so that they are my Brain Tattoos! Hatz Off SIDZ !!! DEEP IMPACT! Love and respect!
I love the deeper level digital coaching game
I love to create massive impact for the masses through the digital coaching game
I love this game of one to many coaching model, to reach out to millions of learners
I love the Sunrise industry of digital coaching that is on the Boom
I deliver tremendous value that I offer through my courses where money just flows in avalanches as a byproduct
I love the processes involved in the digital coaching game and I am on the winning side
I am in this digital coaching game for the long haul with lots of patience
I love to equip myself to adapt to leverage on the current, fast paced technological tools in this winning digital coaching game
I am embracing the fast technological breakthroughs in online lead generation, traffic generation, list building, video marketing, funnel building and tribe building in this digital space
I love to hone my learning skills
I am a continuous learner and adapt quickly to learn, implement and adopt new models
I follow the DELETE, DELEGATE & AUTOMATE formula to manage all tasks. – I love to delete tasks that are not aligning to my highest values
I love to delegate tasks that I know I can get others to do
I love to automate the repetitive tasks
1) THE FIRST WAY TO CHART OUT A GAME PLAN TO WIN IN THE DIGITAL COACHING INDUSTRY IS BY BUILDING A SOLID PRODUCT!
I truly enjoy the process of building high quality digital products around my core Niche, to solve people’s problems
I love to deliver the wow factor !
I love to intentionally create “wow” customer experiences by designing aesthetic courses and I enjoy designing & delivering in congruence with my mission
I am eager to deliver a delightful customer experience with all visual design that I passionately craft
I am so happy that I m making my product very simple and easy for my customers to get results
I love to design the courses to enhance the way I deliver the courses
I am so happy that my courses are congruent and well aligned to my mission!
I feel so proud and grateful that the website, the course, and all the tools and products are visually appealing with amazing colours, in alignment with my topic and Niche
With the ease of use and simplicity of my courses, I love to make my clients happy as they achieve results !
I understand that information products are essential to the digital coaching process since that’s the only way I can multiply my effectiveness since it’s a one to many game where the high-leveraging result lies!
I love to create solid products through thorough research and that I do it so well by engaging in 1 to 1 session coz thats how I can build a high quality program!
2) THE SECOND WAY TO CHART OUT A GAME PLAN TO WIN IN THE DIGITAL COACHING INDUSTRY IS SELLING AS A MEMBERSHIP AND NOT AS A PRODUCT OR A PROGRAM!
I love to lead with a community, not lead with content!
I love to lead through 3 level memberships – Silver, Gold and Diamond.
I learn that each of these levels have a particular purpose of membership: SILVER for the principles and strategies of the game and also some implementation.
Happy that GOLD membership is my second level of program, where I share tactical implementation & tactical knowledge and all the courses!
I loved creating the 3rd level – DIAMOND membership where refinement and scaling happens in the business for my clients so that they can achieve massive results much faster!
I enjoy crafting my entire knowledge business into a silver gold and diamond membership where I enjoy selling it as a membership not just a product!
3) THE THIRD WAY TO CHART OUT A GAME PLAN TO WIN IN THE DIGITAL COACHING INDUSTRY IS TO BUILD 3 LEVELS OF GAMIFICATION! (I.E FREEDOM FINISHER AWARD, HALL OF FAME AWARD, CRORE CLUB AWARD)
Through my membership based community, even a basic member would be able to achieve a Hall of Fame award, independent of the membership levels
I m so happy to help my students achieve their goals through the three levels of gamification (1) an Activity based reward (2) A Milestone based reward & (3) A Superstar award
The gamification process helps the students to focus on achieving their goal, rather than just consuming information.
I m so happy that the gamification process is made even better since I conduct 30 days, 60 days & 90 days Challenges (Hackathons)
Hackathons help my students to go back to the courses, to go through a process of learning and I love handholding them and keep guiding them back to the courses so that they refine their learning and implement whatever I have taught them so that they achieve results faster in a structured way!
4) THE 4TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO WORK ON DESIGNING IRRESISTIBLE OFFERS
I design very good, irresistible offers in the level 1, level 2, and level3memberships .
At level 1, I attract high volume of people buying my products in the front end.
IRRESISTIBLE Elements 1 : I cater to what the market really wants and address all their pain points!
IRRESISTIBLE Elements 2 : I realize that for my course to be irresistible, I have packaged it as a 5C model – there are Courses, there is a Community access, there is the Coaching (group Coaching) that we do every single week, there is a Challenge and there is a Certification system.
I also add in bonuses like (1 to 1 clarity sessions) and the 5C model makes it is so attractive for people to buy!
5) THE 5TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO WORK ON MY OWN ENERGY LEVELS AND MY OWN MINDSET!
I enjoy listening to Earl Nightingale’s The Strangest Secret.
I love writing my goals everyday!
I enjoy working on my internal game, my energy and my mindset
How I feel inside is how people perceive on the outside!
I generate massive results since I work on myself.
I m so aware that personal development and business development goes hand in hand.
6) THE 6TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO FOCUS ON TWO TRAFFIC SOURCES!
I am a master in generating leads through Facebook ads and Youtube ads.
I need both organic and paid traffic to generate massive results.
I m aware that paid traffic is the fastest way to attract the right kind of customers.
I use organic traffic generation to nurture my prospects and customers.
FACEBOOK ADS AND YOUTUBE ADS are more scalable and more sustainable and they can really get conversions on autopilot, if SIDZ system is followed.
7) THE 7TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO BUILD COMMUNITY WITH DEEP VALUES (CORE VALUES)!
I am winning in this digital coaching business since i enjoy building communities with deep values and a lot of core values, since i set a code of honour in my community.
I have an inner circle weekly call & by infusing these values on to my tribe, they are aware of our definite major purpose, the Vision and Mission of this community.
As a result the community aligns and they start to fall into place in terms of attitude, mind set, skill set and tool set.
8) THE 8TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO MASTER MY CRAFT EVERY SINGLE DAY
I have hands-on technical knowledge in all the core elements of freedom – Traffic generation, List building, Conversions, Copywriting & Tribe building
I enjoy hands on experience on all aspects of the business, thus developing a full stack brain!
I m so happy with my fullstack brain, I have an edge over others in terms of making faster decisions and possibly outsourcing it and get the best value out of my teams.
I enjoy the mastery of multiple elements – mastering sales, mastering videos, mastering community building, mastering traffic generation, mastering Facebook ads & YouTube ads
I m an expert in using all the technology tools and process
9) THE 9TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS BY REINVESTING MY PROFITS BACK INTO THE BUSINESS
I love reinvesting my profits back into my business so that I can leverage on the compounding effect!
I enjoy the scalability that comes as a result of looping in my cash flow and being frugal with my money so that I can leverage on the compounding effect!
I love to ensure that the profitability of the business through working really hard and smart!
Now I m in a stage where everything is fully automated on the front end
I m so happy that I have high ticket products that is creating recurring cash flow in my business
I am always re- investing into my business in the form of ads, new tools, new infrastructure, new initiatives, creating customer experiences and live events and I also put money back in terms of Technology, building new technology for my community
10) THE 10TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS BY FOCUSSING COMPLETELY ON STUDENT RESULTS
I love to have student results as my main focus in my community
I love this Zig Ziglar quote -“If you can help enough people get what they want you can get whatever you want in your life”
My only single point focus is to create more and more English Language Experts
I help more and more people achieve their goals and get massive results
Heartfelt gratitude to you Sidz! MPTY ! God Bless
Sridhar
WOW!! This is simply brilliant and so useful. God bless you!
#ilhdeeplearner
Mind-Blowing! Hence I have made affirmations of all of these golden nuggets so that they are my Brain Tattoos! Hatz Off SIDZ !!! DEEP IMPACT! Love and respect!
I love the deeper level digital coaching game
I love to create a massive impact for the masses through the digital coaching game
I love this game of one to many coaching models, to reach out to millions of learners
I love the Sunrise industry of digital coaching that is on the Boom
I deliver tremendous value that I offer through my courses where money just flows in avalanches as a byproduct
I love the processes involved in the digital coaching game and I am on the winning side
I am in this digital coaching game for the long haul with lots of patience
I love to equip myself to adapt to leverage the current, fast-paced technological tools in this winning digital coaching game
I am embracing the fast technological breakthroughs in online lead generation, traffic generation, list building, video marketing, funnel building, and tribe building in this digital space
I love to hone my learning skills
I am a continuous learner and adapt quickly to learn, implement and adopt new models
I follow the DELETE, DELEGATE & AUTOMATE formula to manage all tasks. – I love to delete tasks that are not aligning with my highest values
I love to delegate tasks that I know I can get others to do
I love to automate the repetitive tasks
1) THE FIRST WAY TO CHART OUT A GAME PLAN TO WIN IN THE DIGITAL COACHING INDUSTRY IS BY BUILDING A SOLID PRODUCT!
I truly enjoy the process of building high-quality digital products around my core Niche, to solve people’s problems
I love to deliver the wow factor!
I love to intentionally create “wow” customer experiences by designing aesthetic courses and I enjoy designing & delivering in congruence with my mission
I am eager to deliver a delightful customer experience with all visual design that I passionately craft
I am so happy that I m making my product very simple and easy for my customers to get results
I love to design the courses to enhance the way I deliver the courses
I am so happy that my courses are congruent and well aligned with my mission!
I feel so proud and grateful that the website, the course, and all the tools and products are visually appealing with amazing colors, in alignment with my topic and Niche
With the ease of use and simplicity of my courses, I love to make my clients happy as they achieve results!
I understand that information products are essential to the digital coaching process since that’s the only way I can multiply my effectiveness since it’s a one-to-many game where the high-leveraging result lies!
I love to create solid products through thorough research and I do it so well by engaging in 1 to 1 sessions coz that’s how I can build a high-quality program!
2) THE SECOND WAY TO CHART OUT A GAME PLAN TO WIN IN THE DIGITAL COACHING INDUSTRY IS BY SELLING AS A MEMBERSHIP AND NOT AS A PRODUCT OR A PROGRAM!
I love to lead with a community, not lead with content!
I love to lead through 3 level memberships – Silver, Gold, and Diamond.
I learn that each of these levels has a particular purpose for membership: SILVER for the principles and strategies of the game and also some implementation.
Happy that GOLD membership is my second level of the program, where I share tactical implementation & tactical knowledge and all the courses!
I loved creating the 3rd level – DIAMOND membership where refinement and scaling happen in the business for my clients so that they can achieve massive results much faster!
I enjoy crafting my entire knowledge business into a silver gold and diamond membership where I enjoy selling it as a membership, not just a product!
3) THE THIRD WAY TO CHART OUT A GAME PLAN TO WIN IN THE DIGITAL COACHING INDUSTRY IS TO BUILD 3 LEVELS OF GAMIFICATION! (I.E FREEDOM FINISHER AWARD, HALL OF FAME AWARD, CRORE CLUB AWARD)
Through my membership-based community, even a basic member would be able to achieve a Hall of Fame award, independent of the membership levels
I m so happy to help my students achieve their goals through the three levels of gamification (1) an Activity-based reward (2) A Milestone based reward & (3) A Superstar award
The gamification process helps the students to focus on achieving their goals, rather than just consuming information.
I m so happy that the gamification process is made even better since I conduct 30 days, 60 days & 90 days Challenges (Hackathons)
Hackathons help my students to go back to the courses, to go through a process of learning and I love handholding them and keep guiding them back to the courses so that they refine their learning and implement whatever I have taught them so that they achieve results faster in a structured way!
4) THE 4TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO WORK ON DESIGNING IRRESISTIBLE OFFERS
I design great, irresistible offers in the level 1, level 2, and level3memberships.
At level 1, I attract a high volume of people buying my products in the front end.
IRRESISTIBLE Elements 1: I cater to what the market wants and address all their pain points!
IRRESISTIBLE Elements 2: I realize that for my course to be irresistible, I have packaged it as a 5C model – there are Courses, there is Community access, there is the Coaching (group Coaching) that we do every single week, there is a Challenge and there is a Certification system.
I also add in bonuses like (1 to 1 clarity sessions) and the 5C model makes it so attractive for people to buy!
5) THE 5TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO WORK ON MY ENERGY LEVELS AND MY MINDSET!
I enjoy listening to Earl Nightingale’s The Strangest Secret.
I love writing my goals every day working on my internal game, my energy, and my mindset
How I feel inside is how people perceive the outside!
I generate massive results since I work on myself.
I m so aware that personal development and business development go hand in hand.
6) THE 6TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO FOCUS ON TWO TRAFFIC SOURCES!
I am a master at generating leads through Facebook ads and Youtube ads.
I need both organic and paid traffic to generate massive results.
I m aware that paid traffic is the fastest way to attract the right kind of customers.
I use organic traffic generation to nurture my prospects and customers.
FACEBOOK ADS AND YOUTUBE ADS are more scalable and more sustainable and they can get conversions on autopilot if the SIDZ system is followed.
7) THE 7TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO BUILD A COMMUNITY WITH DEEP VALUES (CORE VALUES)!
I am winning in this digital coaching business since I enjoy building communities with deep values and a lot of core values since I set a code of honor in my community.
I have an inner circle weekly call & by infusing these values onto my tribe, they are aware of our definite major purpose, the Vision and Mission of this community.
As a result, the community aligns and they start to fall into place in terms of attitude, mindset, skilskillsetd toolset.
8) THE 8TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS TO MASTER MY CRAFT EVERY SINGLE DAY
I have hands-on technical knowledge in all the core elements of freedom – Traffic generation, List building, Conversions, Copywriting & Tribe building
I enjoy hands-on experience in all aspects of the business, thus developing a full-stack brain!
I m so happy with my full-stack brain, I have an edge over others in terms of making faster decisions and possibly outsourcing it and getting the best value out of my teams.
I enjoy the mastery of multiple elements – mastering sales, mastering videos, mastering community building, mastering traffic generation, mastering Facebook ads & YouTube ads
I m an expert in using all the technology tools and process
9) THE 9TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS BY REINVESTING MY PROFITS BACK INTO THE BUSINESS
I love reinvesting my profits back into my business so that I can leverage the compounding effect!
I enjoy the scalability that comes as a result of looping in my cash flow and being frugal with my money so that I can leverage on the compounding effect!
I love to ensure the profitability of the business by working hard and smart!
Now I m in a stage where everything is fully automated on the front end
I m so happy that I have high ticket products that are creating recurring cash flow in my business
I am always re-investing into my business in the form of ads, new tools, new infrastructure, new initiatives, creating customer experiences and live events and I also put money back in terms of Technology, building new technology for my community
10) THE 10TH WAY TO CHART OUT A GAME PLAN TO WIN IN A DIGITAL COACHING BUSINESS IS BY FOCUSSING COMPLETELY ON STUDENT RESULTS
I love to have student results as the main focus in my community
I love this Zig Ziglar quote -“If you can help enough people get what they want you can get whatever you want in your life”
My only single point focus is to create more and more English Language Experts
I help more and more people achieve their goals and get massive results
Heartfelt gratitude to you Sidz! MPTY ! God Bless
Sridhar
10 Steps To Craft A Winning Digital Coaching Game Plan
Traditional coaching includes a much deeper understanding of people on a one-to-one level and providing them with customized solutions. However, Digital coaching comprises a “one to many” aspect with understanding your students. With digital coaching, you ought to create a mass level impact.
5 mistakes that coaches and trainers make
When people enter this industry, they make several mistakes, which include:
Running after money. You need to understand that the marketplace needs you to deliver value, money comes in as a by-product.
Expecting quick results. Results happen quicker for someone, while for others, it takes time. You need to have patience for a successful game plan.
Unwillingness to get equipped with technology. Lead generation, Traffic generation, Video Marketing, Funnels etc are essential strategies to grow and one needs to be willing to get educated upon and equipped with the same.
Not continuously learning. Rather than implementing the only knowledge you have, try to learn about new things.
Not adapting to new models of implementation.
10 ways to chart out a winning game plan
Have a product that can solve people’s problem:
Starting selling membership, not as a program or a product. Simultaneously, have three levels of membership: Silver, Gold and Diamond for example.
Build three levels of gamification. To achieve this, you can work on hackathons for 30 ,60 days, for example.
Design an irresistible offer. It has to be catered to what the market really wants, addressing all the pain points. It should have the “5C” model, which include:
Courses
Community access
Coaching
Challenge
Certification
Add bonuses to the offer.
Work on your energy and mindset. What you feel inside is what people will perceive from your outside. Feel valuable, and it will reflect in your results. Which is why, personal development needs to go hand in hand with business development.
Focus on minimum two traffic sources. Do not just depend on organic marketing. The paid marketing can include Facebook ads and YouTube ads.
Build communities with deep values. You can achieve this by:
Setting a code of honor for your community
Having inner circle weekly calls.
Tell your community About your vision.
Master your craft every single day. Do not prematurely outsource the aspects of your model until you have mastered the craft every single day. These include mastering
sales
Video making
Community building
Traffic generation etc.
Reinvest your profits back in the business. Scalability will come when you keep looping your cash flow back into the business. You can invest these in lead generation, technology at back end, automating the model, live webinars, etc.
Focus on student results. “If you help people get what they want, you will have what you want”. Make your focus on helping your students
#ilhfamily #ilhdeeplearner
#ilhfamily #ilhdeeplearner
5 Mistakes
1. money
2 quick results
3.learning skills-
4.continuous learning
5.not adopting latest model
10 Things to do:
Outstanding products-information products
one-to-one to understand pain points
Sell membership not the product-
Building gamification levels- challenges
Design irresistible offers- 5 C model- courses coaching consulting certification
Working on mind set- personal development
Traffic generations- organic and paid ad.
Building community with strong values
master the crafts- traffic generation
Putting earnings back into the business.
Focus on customers’ results
5 mistakes
running after money, quick results, not consistent in learning and not learning needed skills and not following latest successful model.